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Apple replaces Mac hardware trade-in partner PowerOn with Phobio

After working with hardware recycling firm PowerOn for more than five years, Apple this week notified customers that a new partner, Phobio, will handle all Mac trade-ins going forward.

Apple quietly announced the change on Tuesday in an update to its hardware Renew and Recycling webpage, which now redirects Mac trade-in inquiries to a dedicated page on Phobio's website. Previously, the Mac recycling link forwarded to a landing page hosted by Apple partner PowerOn.

Like PowerOn, Phobio offers users a number of options when it comes to trading in old Mac computers, specifically those produced from 2007. Customers are directed to enter a device serial number and answer a few basic questions about the trade-in hardware, for example whether the device powers on, is damaged and comes with the original power adapter.

Users who accept Phobio's quote can request a prepaid FedEx shipping label and supplies. If the trade-in passes the inspection process, Phobio provides payment in the form of Apple Store Gift Card, PayPal or Virtual Visa Reward.

Apple failed to elaborate on its decision to change trade-in providers, though MacRumors, citing unnamed sources, reports the move was prompted by an overall better user experience. Compared to PowerOn, Phobio provides higher trade-in values and a payment option for those who prefer cash to gift cards.

Apple's device buyback program was introduced in 2011 as a way for upgraders to recoup a portion of the purchase price of old hardware while at the same time keeping harmful pollutants out of landfills. PowerOn initially handled all trade-ins, but the effort grew to include third-party recyclers Brightstar and Sims Recycling.

After today's policy change, PowerOn has been relegated to the trade-in of Windows PCs. Brightstar handles iOS devices and other smartphones, while Sims Recycling processes Apple Watch, iPod and older Apple hardware.



18 Comments

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9secondkox2 8 Years · 3151 comments

Any info concerning why Apple dumped their partner?

seems kind of uncool after so many years. 

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zefurher 7 Years · 1 comment

Only speaking for myself, but my 2011 imac was just quoted for $235 via phobia. Poweron was offering $0.
So.......

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big kc 15 Years · 140 comments

These trade-in deals are awful. You're far better off reselling your old Apple gear on Ebay. Just keep your packaging when you buy new gear (especially the external box for an iMac) so that you'll have proper shipping materials (and highest value), and it's a breeze. At the very least, compare your trade-in offer with what current prices are for your gear on Ebay before deciding which way to go.

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CuckDILF437 7 Years · 1 comment

Luckily I've kept my 2011 imac original packaging, because, as everyone knows, you need to keep the original packaging for anything you buy for a minimum of 7 years just like tax return documentation.  
They called me a hoarder and that my home was a fire hazard, but who's laughing now?!?

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Rayz2016 8 Years · 6957 comments


They called me a hoarder and that my home was a fire hazard, but who's laughing now?!?

Depends.

Are you waving the proceeds from a recently sold Mac? Then it's you. 

Are you waving the proceeds from a recently sold Mac, while Fire and Rescue are damping down the burnt out shell of your home? Then it's probably them.