Boston's flagship store set to open May 16th

Apple's first store in Beantown will have an appropriately high-flying Friday launch on May 16th at 6PM, according to a new report.

Historically accurate with opening dates ahead of official announcements, ifo Apple Store claims the opening date for the Boston location is now due a week from this Friday and is the first of its kind since the launch of the West 14th store in December.

The store at 815 Boylston Street will be one of Apple's most conspicuous to open in recent months, with a three-storey-tall building fronted by glass. It will also be one of the largest in terms of floor space: at 6,384 square feet, the building is expected to service 1,500 or more customers per hour, or roughly ten times the traffic of a typical Apple retail outlet.

The storefront is also located immediately opposite Mac reseller Tech Superpowers, which has been tracking the construction of the Apple building from its early stages.

Apple has not announced any special promotional campaigns in the run-up to the store's long-awaited unveiling, but has taken unusual steps to promote the shop that include a green front covering that recalls the Green Monster at Fenway Park.

6 Comments

walshbj 862 comments · 18 Years

About 16 years ago

1500 / hour. Holy Moly.

digitalchan 39 comments · 16 Years

1500 Poor saps... I hope the glass breaks.

iphtashu fitz 33 comments · 16 Years

I heard from a little bird who overheard one of the construction workers that was told by an Apple Store employee that they'll be releasing the 3G iPhone at the Boston store to celebrate the grand opening.

Not.

zanshin 350 comments · 17 Years

It would be nice if Apple would build a decent-sized store like the coasts enjoy out here in fly-over land.

We have gi-normous Cabelas and Bass Pro hunting/fishing emporiums complete with waterfalls, giant aquariums, animal displays and shooting arcades.

We have multi-mile NASCAR tracks that seat 100,000.

We have mall-sized Nebraska Furniture Marts that can swallow entire city populations.

And we have boutique-sized Apple store that can handle about 160/day if you don't mind standing in line and being shoulder-to-shoulder with the other faithful.

Honestly, there are food courts selling just pretzels in the malls that are larger. Heck, even CompUSA's Apple displays were almost as large.