Average to mid-size Apple stores we spoke with report receiving only a couple dozen of each color (black and gray) as part of their initial shipment, with more expected by the end of the week. Thus far, the black model is proving to be far more popular with early adopters than the grey model, and was expected to sell out at several locations by day's end.
Apple says the third-gen iPod shuffle ships in packaging that's 40% smaller and 33% lighter than the one used for the second-gen shuffle, and it shows (comparison photos below). The plastic capsule-like container can be concealed almost completely in the palm of your hand.
Inside the box is a pair of Apple Earphones with Remote, a 1.8-inch iPod shuffle Dock sync USB cable, a Quick Start guide, and of course the 4GB shuffle itself. The first thing we noticed is how incredibly tiny the player is. It's no bigger than the length and width of three pieces of Chiclets chewing gum aligned side-by-side. It's also considerably smaller than the mini BiC lighters it resembles.
If you've ever gone diving between the couch cushions to find your misplaced Apple Bluetooth Headset, watch out with the new shuffle. It's most comparable in size — slight shorter but wider, and approximately the same width (not factoring in the headset's earpiece).
On top, there's a 3.5mm stereo headphone jack, a three-way control switch (shuffle, play in order, turn off) and tiny LED that could easily be mistaken for a spec of dust or some other form of debris. Meanwhile, the back sports a new version of the shuffle's familiar clip, only this time with a chromed finish and grainy off-white Apple logo with a bit of sparkle.
More generally speaking, the precision anodized aluminum molding of the player is perfection at its finest. While floating in its retail packaging, the new shuffle appears to lack seams entirely. It's only after a close inspection that you'll notice seams for what looks like a trap door mostly obscured by the clip on the back of the device.
At this juncture, it would also be impossible for Apple to deliver a thinner digital music player without substituting the 3.5mm jack with a new generation of connector. It's that thin.
We'll be putting the new shuffle through our gauntlet and will deliver a full review of the player and its new VoiceOver interface in coming days.
78 Comments
looks like the monolith from 2010... except much much smaller.
Baaaaaa Baaaaaa BA BA.... BOM bom BOM bom...
I'm really tempted by this, looks like a pretty great upgrade. And I have owned all the Shuffle designs so far, so it's kind of a tradition.
Might get one after my DSi
Zomg my new ipod shuffle is like totally scratched already screw you apple
Again, it looks great but there are so many 'minuses' for me in this iteration that I'll gladly stick with my 2G shuffle.
I don't see why they couldn't have integrated the USB plug on the device itself (just like 1st gen Shuffle). Just put a nice, secure, matching cap on it.
It would be a subtle feature, but extremely convenient. Who wants to deal with more cables than is absolutely needed.