Roger Fingas
Updated comScore analytics data published on Thursday suggests that Apple's U.S. smartphone share is still increasing in the U.S., despite the imminent arrival of new models.
The iPhone controlled an average 44.2 percent of the market during a three-month period ending in July, comScore said. That's a rise of 1.1 points over the prior three months.
In comparison, Samsung's U.S. marketshare dropped 1.3 points to 27.3 percent. LG rose 0.3 points to 8.7 percent, while Motorola held flat at 4.9 percent, and HTC dipped 0.2 points to 3.5 percent.
Android remained the most popular smartphone platform, but saw its share shrink 0.8 points to 51.4 percent. Microsoft's Windows Phone fell a tenth of a point to 2.9 percent, and BlackBerry continued a long-term decline, sliding 0.2 points to 1.3 percent.
iPhone sales typically soften in the summer as shoppers anticipate new models in the fall, and devices from competing companies take their turn in the spotlight. Sales of the iPhone 6 and 6 Plus have remained strong throughout 2015 however, something often attributed to pent-up demand for large-screen iPhones. Until late 2014, no iPhone had a display bigger than 4 inches, even as rival devices began to regularly surpass the 5-inch mark.
Apple is due to announce new iPhones at a Sept. 9 media event. The devices should be relatively modest upgrades, with faster processors, more RAM, Force Touch controls, and better front and rear cameras.
Malcolm Owen
William Gallagher
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Andrew Orr
54 Comments
Modest update to the iphone next week? Maybe cosmetically, but everything I've read on this site and others tells me it will be a major gut upgrade with a much faster processor and a camera with 50% more mega-pixels....two of the most important items of an iphone.
Is it rising because more iPhones were sold or because Android et al were selling at a slower rate?
I've had a good year with my 6+. Amazing camera and beautiful display. But I'm ready for the new one on AT&T's Next plan!
This is remarkable because normally at this time Samsung regain some of the market share then normally lose to the new iPhones in Q4 and Q1, when Samsung come out with their new models of Galaxy to compete with the now aging iPhones But it seems that Samsung are in real trouble, even losing market share to iPhones with their new Galaxies. Tim Cook has talked of massive switching from Androids to iPhones and here is the evidence. Samsung are so desperate that they have even brought forward their new models to preempt the launch of the iPhone - but to no avail, the aging iPhone 6 & 6+ just continues to gain market share. No wonder Samsung have desperately been offering iPhone users free trials of their new Galaxies for just $1. It seems that neither this ploy nor heavy discounting of their new Galaxies has been able to stem the growth of iPhones which are nearing the end of their life cycle. Now Apple are about to announce their new iPhones, which is likely to hit Samsung and Android harder still.
Apple must of paid them to do this survey because how are they getting thier information. Paid shills and a bullocks report. Oh wait, we only say that when it's negative against Apple and the other companies are paying for the report.