Fourth-gen Apple TV now available for in-store pickup at Apple Stores, Best Buy

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The new Apple TV is available for in-store pickup on Friday not only at Apple Stores, but also for some Best Buy shoppers, who previously didn't expect to have any pickups until next week.

American shoppers looking to order online from Apple but pick up at a local Apple Store today should currently be able to do so, with inventory trackers showing wide availability. Though it's also possible to simply walk into an Apple Store and buy a model, ordering online offers the advantage of a reservation.

When Best Buy began accepting preorders earlier this week, it originally predicted pickups no earlier than Nov. 4. A number of early buyers have received word, however, that their devices are ready today, according to MacRumors.

People wanting to place new online orders from Best Buy are out of luck — both the 32- and 64-gigabyte set-tops are listed as unavailable, whether for delivery or pickup. In each case the retailer is charging 99 cents more than Apple, which sells its models for $149 and $199, respectively.

The fourth-generation Apple TV is a major redesign, introducing Siri voice commands, a touchpad remote, platform-agnostic search, and most importantly support for iOS-style apps, downloaded through a dedicated App Store.