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Case manufacturing company Spigen appears to be the first to deliver protective cases for the "iPhone 7" and "iPhone 7 Plus" to the consumer market, though whether they will actually fit the rumored devices remains to be seen.
The new designs are extensions of existing designs for the iPhone 6 family of devices. The company is repeating its "slim armor" line, as well as several designs featuring kickstands, or being able to serve as wallet replacements.
In 2011, Case maker Hard Candy ordered $50,000 worth of steel moldings based on leaked 3D models of the "iPhone 5," which proved to be completely inaccurate when the iPhone 4s was released. However, in 2010 the company made the same gamble with the iPod touch, which dramatically cut time for manufacturing allowing the company to have cases in store one week after the product announcement.
Incase and Speck claim to not use leaked specifications, and have said that they develop rough ideas before starting the manufacturing process. Both companies say that they wait until the official Apple device reveal before commencement of manufacturing.
"It's much more important to get it right than to get it there first," Incase CEO Steve Gatto said in 2011.