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Questionable rumor says Apple could add 'Jet White' option for iPhone 7 & 7 Plus

A concept render.

Last updated

Apple is planning to add a "Jet White" color option for the iPhone 7 and 7 Plus, a rumor claimed on Monday.

The information was shared with Japanese site Macotakara by supply chain sources. The site itself, however, suggested that the information could be unreliable, and didn't mention when the change might take place.

The glossy Jet Black color has so far proven popular with iPhone 7 buyers, despite it being prone to scratching and scuffing. It can still take weeks for a Jet Black model to ship from Apple's U.S. online store — between 3 and 5 weeks in the case of 7 Plus buyers.

A Jet White phone could prove equally as popular. Apple hasn't sold an iPhone with a white back since the iPhone 5c though, and the company typically avoids introducing new colors in the middle of a product cycle.

The Jet Black phone is also more complicated to make, as it requires a nine-step anodization and polishing process. Adding a second "Jet" color could be too much, but might be feasible once iPhone 7 demand has cooled somewhat.



42 Comments

erokthemicright 10 Years · 41 comments

Ceramic? Maybe they are perfecting the manufacturing process wth the watch and then utilizing it next year for the new iPhone. It would be cool if they had black ceramic as well.

christopher126 16 Years · 4366 comments

Pretty cool. That would be my first choice in colors.I've always had a special affinity for "Apple white." I had a white iBook and then the original white intel MacBook and the original intel iMac. And of course a myriad of shuffles and iPods...routers, etc. 

Best

madprof73 8 Years · 4 comments

Jet white…? Didn't know jet could be white…

http://en.wikipedia.org/wiki/Jet_%28lignite%29

coolfactor 20 Years · 2342 comments

madprof73 said:
Jet white…? Didn't know jet could be white…

http://en.wikipedia.org/wiki/Jet_%28lignite%29

Yah, I highly suspect someone is just looking for hits by making up rumours.

jbishop1039 9 Years · 258 comments

madprof73 said:
Jet white…? Didn't know jet could be white…

http://en.wikipedia.org/wiki/Jet_%28lignite%29

Yah, I highly suspect someone is just looking for hits by making up rumours.


Well, there's a paint by Behr called Jet White. Probably just means shiny or glossy at this point, rather than based on historical definition. With that said, I'd love to see if this pans out. Will make my decision on a new iPhone a little bit harder.