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Apple's Mac mini an 'important product,' staying in lineup

Despite being one of Apple's most neglected lines, the Mac mini is an "important" product and won't be cancelled anytime soon, according to Apple marketing chief Phil Schiller.

"On that I'll say the Mac mini is an important product in our lineup and we weren't bringing it up because it's more of a mix of consumer with some pro use," Schiller said during a Tuesday press gathering revealing new iMacs and Mac Pros, attended by outfits like Daring Fireball. "The Mac mini remains a product in our lineup, but nothing more to say about it today."

The comments could imply that Apple is finally planning to refresh the Mac mini, which was last updated in 2014 and yet still starts at $499. It's nevertheless the cheapest Mac, and has found a niche as a server and/or a media set-top.

Schiller's comments align with those from an AppleInsider source saying the Mac mini is still alive within Apple, but without news on how the company will take a step forward.

Since it lacks a built-in display, Apple will presumably concentrate on upgrading to modern processors, RAM, and storage, for instance adding an SSD option. The company might also add USB-C and/or Thunderbolt 3, which would be useful for extending the Mac mini given its size.

While little is known about the upcoming iMacs, 2018 Mac Pros will have a modular design enabling more regular upgrades. They'll be joined by a new Apple-branded display, which might be compatible with an upgraded Mac mini as well.



56 Comments

brif 7 Years · 4 comments

I am happy to hear Mac Mini is still alive. It is, IMO, stuck in a vicious cycle of being underrated and underpowered, one the result of the other. Personally, I wonder why Apple doesn't tout it like the ultimate small business machine: I cannot help but think that many smaller companies would be better off buying it instead of buying low-spec'd PCs and then spending a fortune on maintenance.

indiekiduk 16 Years · 386 comments

Mac mini 901 days
Mac pro 1202 days

Yeh real important

scottw2 9 Years · 20 comments

I use a Mac Mini as my main computing machine. I'm an advanced user and would like to see the following feature:

(1) Upgradable RAM & SSD. Apple can make a Mac-not-so-Mini (or call it just a Mac!) to accommodate that

(2) More ports on the front

(3) Discrete GPU option (hey, Apple is making its own graphics chips soon)

6toecat 15 Years · 52 comments

I need a second Mac-mini to run as a file server for 4K production, but I'm waiting until the Mini has USB-C and/or Thunderbolt3.  'Apple', are you listening at all?

StrangeDays 8 Years · 12986 comments

Mac mini 901 days
Mac pro 1202 days

Yeh real important

Are you one of the single-digit percentage of Mac customers who actually own a Mac Pro? If not, why complain?