Affiliate Disclosure
If you buy through our links, we may get a commission. Read our ethics policy.

Watch: Apple goes all-in on augmented reality

Last updated

Apple is going all-in on augmented reality with iPhone X, iPhone 8 and iOS 11. From hardware acceleration on the A11 Bionic chip to ARKit in iOS 11, check out all the new AR features consumers coming to Apple's product line starting Sept. 22.

For reviews, news, tips, features and more, subscribe to AppleInsider on YouTube.

Watch the Latest from AppleInsider TV

15 Comments

kevin kee 11 Years · 1289 comments

I am more interested in the non gaming applications of AR, and technically every Apps in Apps store can apply AR, although the benefits might vary. Writing on top of the real table? On the actual wall? Listen to the sound any actual objects by tapping on screen? Pointing at the hotdog stand and click to buy? Again, not every apps will find the use in AR, but one thing for sure, it will change the user experience totally.

3 Likes · 0 Dislikes
jd_in_sb 15 Years · 1599 comments

I'm still looking for an interesting use of AR. Thus far the only one I have seen is Star Guide mentioned in the keynote, that displays constellations and planet positions over the real sky. Having virtual monsters run around on a table or masks appearing on my face seems gimmicky. 

3 Likes · 0 Dislikes
SpamSandwich 20 Years · 32917 comments

jd_in_sb said:
I'm still looking for an interesting use of AR. Thus far the only one I have seen is Star Guide mentioned in the keynote, that displays constellations and planet positions over the real sky. Having virtual monsters run around on a table or masks appearing on my face seems gimmicky. 

Remember when the App Store was flooded with "fart apps"? Things are just getting started with AR, so there will be the low-hanging fruit apps first, then the really useful stuff will come soon after.

4 Likes · 0 Dislikes
cali 11 Years · 3494 comments

This is just the tip of the iceberg.

jd_in_sb said:
I'm still looking for an interesting use of AR. Thus far the only one I have seen is Star Guide mentioned in the keynote, that displays constellations and planet positions over the real sky. Having virtual monsters run around on a table or masks appearing on my face seems gimmicky. 

Digital measuring tape. 

https://youtu.be/nQpEWv9_6Cg

5 Likes · 0 Dislikes
anantksundaram 19 Years · 20393 comments

jd_in_sb said:
Having virtual monsters run around on a table or masks appearing on my face seems gimmicky. 

I'll bet you're not a teenager. Or don't know many. 

1 Like · 0 Dislikes