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2018 iPhone refresh more than a spec bump, may not be called 'S' or 'plus'

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As the Apple event grows closer, another report has bolstered the rumors surrounding the incoming iPhone refresh, with the iPhone X's edge-to-edge screen plus notch in a wider variety of sizes and price points continuing to be the things to watch for during September's "S year" launch.

Reiterating previous rumors about Apple's upcoming mobile devices, the Bloomberg report cites people who "asked to not to be identified discussing unannounced products" in claiming there will be three smartphones launched, retaining the same general design as the current iPhone X.

While in 2017, two different designs of iPhone were revealed, keeping the appearance of the iPhone X in all three models has allegedly led to some within Apple to call the event an "S year" launch. In previous iPhone models, the S suffix refers to updated releases with mostly internal changes, rather than models with major redesigns.

More significant changes are planned for 2019, the sources claim.

As for what to expect, the three models will consist of the high-end 6.5-inch model, codenamed D33, along with an upgraded iPhone X with a 5.8-inch OLED screen, codenamed D32, with a faster processor and better camera.

The third, codenamed N84, refers to the model equipped with a 6.1-inch LCD screen, a value proposition to consumers. While it will share the same basic appearance, it will have aluminum edges instead of a stainless steel casing, and while it will have a colored glass back, the edges may not have the same coloring, reportedly to help simplify production.

Nothing published by Bloomberg regarding the 2018 iPhone is a revelation, with most of the report a rehash of older rumors about the devices. Rumors, nearly identical to Monday's report, have been circulating since January.

The report also touches on a new Apple Watch, roughly the same size as the existing design to allow for watch band compatibility, and new iPad Pro models with screen sizes "around 11 inches and 12.9 inches."

The three iPhone models currently speculated to arrive this fall include two models with OLED screens measuring 6.5 inches and 5.8 inches, while a third is equipped with a 6.1-inch TFT LCD. Most sources now claim that all three will have the TrueDepth camera array and use Face ID, but the LCD model will be positioned in the product line-up as a cost-effective model, while the OLED versions will have more premium pricing and specifications.

Foxconn will continue to be the main iPhone assembler this year, with it said to handle all 5.8-inch OLED units and 80 to 90 percent of the 6.5-inch OLED version, as well as 30 percent of LCD model orders. Pegatron is said to be taking 60 percent of the LCD orders and between 10 and 15 percent of the 6.5-inch OLED model orders, while Wistron makes up the remainder.



53 Comments

tmay 11 Years · 6456 comments

Horace Dediu of asymco is predicting $120 B for FY 2019 (Christmas quarter) based on CAPEX by Apple. Based on lack of rumors of delays this year vs last year, that's looking like a $32B increase in revenue. I've read elsewhere that the expectation is that the three new models will be some 70% plus of sales next year. It's hard to imagine how big FY2019 is going to be for Apple, especially with expected new Mac Models on the horizon, and filling out more audio and wearable product lines.

Folio 7 Years · 698 comments

Safe bet we won’t see iPhone “Xs”, trolls have field day and excessively mispronounce as “iPhone Excess”

mjtomlin 20 Years · 2690 comments

Sorry, but the 6.1” LCD “value proposition” iPhone X does not make any sense. There is NO reason for Apple to make a cheaper version of something, when the expensive version is already selling extremely well.

I’m betting that the 6.1” LCD display is for iPhone 9 Plus.

They will release 2 new models and 4, maybe 5, new phones...

iPhone X.2
iPhone X.2 Plus

iPhone 9
iPhone 9 Plus
iPhone 9 mini

All new models will have True Depth cameras, meaning no more Home Button. The iPhone 9 display will not have a notch, but rather smaller top and bottom bezels.

ericthehalfbee 13 Years · 4489 comments

Is it just me, or are we seeing fewer “leaks” this year? I haven’t seen any actual pics of devices or components (screens, back case, logic board.....).

foregoneconclusion 12 Years · 2857 comments

Perhaps they'll just switch the naming convention to something closer to the Mac, MacBook and iPad...year number + screen size. They could also use the 'Pro' naming if they add Apple Pencil support.