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A whimsical Easter egg celebrates the Apple Store's 10th anniversary when users search for "10 years" in the app.
The Apple Store App is ten years old this year, and Apple has included an Easter egg in its app to celebrate. To induce the egg, search for the term "10 years" within the app's search function and the balloons will appear.
The Apple Store app has been an important part of Apple's business, especially during the coronavirus pandemic. The most recent update added a "For You" section that details services and accessories available for the specific account that is logged in.