Affiliate Disclosure
If you buy through our links, we may get a commission. Read our ethics policy.

Apple CFO Luca Maestri, Jony Ive supposed prospects in Ferrari CEO hunt

Last updated

Storied Italian automaker Ferrari is reportedly eyeing one current and one former Apple executive to replace outgoing CEO Louis Camilleri, who abruptly retired on Thursday due to personal reasons.

The sudden nature of Camilleri's departure sparked quick and rampant speculation among industry insiders and media outlets regarding a potential replacement.

Among the names bandied about, at least by Italian media, are current Apple CFO Luca Maestri and former CDO Jony Ive, reports Reuters. Maestri was named CFO in 2014, while Ive left Apple last year to form design consultancy LoveFrom.

Other choices include the former head of Ferrari's racing team Stefano Domenicali, who previously served as Lamborghini's chief executive. F1, where Domenicali is due to start as CEO on Jan. 1, denied the rumors.

As noted in the report, Ferrari is often viewed by analysts and investors more as a purveyor of luxury goods than a traditional automotive company. Indeed, Camilleri, who came from the tobacco and food industries prior to taking the helm at the Maranello carmaker in 2018, last year launched an initiative to boost the firm's apparel, accessories, luxury products and services offerings, the report said.

Automotive veteran Luca di Montezemolo led the company through a renaissance as CEO and Chairman from 1991 to 2014. Interestingly, Montezemolo met with Apple's Tim Cook in 2012 to discuss corporate strategy and management styles.

Leadership remained in-house until Camilleri's entrance, with longtime Ferrari executive Amedeo Felisa grabbing the reins before handing them off to Sergio Marchionne, head of parent company Fiat.

Apple's ties to Ferrari extend to the tech giant's SVP of internet software and services Eddy Cue, a proclaimed Ferrari fan who joined the marque's board of directors in 2012.

Executive chairman John Elkann will serve as interim CEO as Ferrari seeks out a worthy replacement.



22 Comments

sflocal 16 Years · 6138 comments

I can't see Ive running Ferrari.  It's doesn't seem to me like a match made in heaven.  

tshapi 13 Years · 372 comments

sflocal said:
I can't see Ive running Ferrari.  It's doesn't seem to me like a match made in heaven.  

It depends on the direction the board of directors want to take the company. If they are focused on product design then it’s Ive, but If they want someone who knows there #s... then it could be Luca...

Alex1N 8 Years · 153 comments

sflocal said:
I can't see Ive running Ferrari.  It's doesn't seem to me like a match made in heaven.  

:D :D :D Run away, Ferrari, RUN AWAY AND DON’T STOP RUNNING!

9secondkox2 8 Years · 3148 comments

Very few designers are wired to be CEOs. 

I’ve is the creamed of the crop in industrial design and digital design. 

Ive design is about elegance, refinement, restraint, and form following function. 

But Ferrari is about excess. Going srg imething gir the sake of doing it. 

It’s a clash of ideals and direction. 

Ive at Porsche? All day. 

Ferrari? Nah. 

crofford 8 Years · 99 comments

LOL - Ive couldn’t manage a handful of designers much less an entire company.