Apple TV gift card offer extended in US, spread internationally

Users in many countries can now get an Apple gift card with purchases of the Apple TV 4K, and the offer has been extended in the US, too.

Apple took down the online Apple Store in very many territories overnight on July 31, 2022 and into August 1, 2022. Now that the Store is back online, it appears that the only visible update is an expansion and extension of the previously US-only Apple TV 4K gift card offer.

Buyers of up to two Apple TV 4K units in the UK, Australia and more countries, will receive an Apple Gift Card worth the equivalent of $50 with each purchase.

Even though the US Apple Store previously had the same Apple TV 4K promotion, its online store was taken down overnight too. That is because the US offer has now been extended from its original July 14, 2022 end date, to August 15, 2022.

Curiously, even though the Australian Apple Store seemingly stayed up, users in that country can now get the same gift card deal.

The international Apple TV 4K gift card promotion appears to chiefly work in the same way as the original US one. There are of course currency differences, but also some small variation in deadlines.

Typically the offer expires in most countries on the same August 15, 2022 date as in the US. Australian users, though, have until August 16, 2022.

3 Comments

entropys 4303 comments · 13 Years

About 2 years ago

Interesting date difference for Au.

does that mean an announcement of something ATV related on 16 August?

I have been waiting for a decent deal on ATV for ages. This might be the time. AUD$70.

** Customers receive an Apple Gift Card when they purchase an Apple TV at a Qualifying Location up to and including 15 August 2022. Only one (1) Apple Gift Card per Apple TV and a maximum purchase limit of two (2) Apple TVs per customer.

What does a qualifying location mean? I ask because you can get them a bit cheaper elsewhere.

Edit: Ah

Qualifying Locations
Apple Store locations, the Apple website, the Apple Store app and 133-622

retrogusto 1138 comments · 16 Years

About 2 years ago

I’d like to think that all of these tv promotions we’ve been seeing in recent months are in anticipation of a hardware upgrade (with the return of toslink being high on my feature wishlist, however unlikely), but if it happens, I doubt they’d do it in August when so much of the US and Europe are on vacation.

Why toslink? If you want to use it with a projector, as I do (and I doubt I’m the only one), you need a good way to extract audio. I have an excellent external DAC, one of the very few that accepts HDMI, but doesn’t support the latest HDMI specs, so no HDR or 4K. The tv also makes a great lossless audio streaming device, and many more people could use it for this if it still had toslink, as earlier models did. A separate HDMI audio extractor is always an option, but it’s more clutter, cables and cost. But again, I’m not saying I think this is a likely upgrade.

StrangeDays 12960 comments · 8 Years

About 2 years ago

retrogusto said:

Why toslink? If you want to use it with a projector, as I do (and I doubt I’m the only one), you need a good way to extract audio. I have an excellent external DAC, one of the very few that accepts HDMI, but doesn’t support the latest HDMI specs, so no HDR or 4K. The tv also makes a great lossless audio streaming device, and many more people could use it for this if it still had toslink, as earlier models did. A separate HDMI audio extractor is always an option, but it’s more clutter, cables and cost. But again, I’m not saying I think this is a likely upgrade.

Doesn’t help with your use case but I always mention it since it’s a new beta feature - there’s now an audio return channel via eARC on the HDMI, for returning the TV broadcast audio back thru to any paired HomePods endpoints. Sweet new feature.

Agreed that TOSLINK is unlikely to return, especially since it’s becoming more obsolete due to its bandwidth cable length issues. Just reading up on it: “TOSLINK does not have the bandwidth to carry the lossless versions of Dolby TrueHD, DTS-HD Master Audio, or more than two channels of PCM audio.”