Sideloading apps from the web in EU possible with iOS 17.5

Apple App Store

As promised, the iOS 17.5 beta includes support for sideloading apps directly from authorized developer websites in the European Union.

When Apple first released its plans for complying with the EU's Digital Markets Act, it only intended to allow sideloading via authorized alternative app marketplaces. Regulators disagreed with this implementation and pressured Apple to add support for website downloads as well, and it promised to by a spring update.

Code references to Web Distribution discovered by MacRumors suggest iOS 17.5 will enable sideloading from websites. It's not possible to sideload any app from any website, as Apple still requires stringent security checks and authorization.

Developers must sign up for the new EU business terms that allow them to create third-party app marketplaces. To do that, they must have been in the Developer Program for two years or more and have an app with more than a million first installs annually.

Apple didn't directly mention the alternative requirement for app marketplaces as a possible option for developers, but it could also be allowed for Web Distribution. The alternative requires a standby letter of credit of one million Euros and two years in the Developer Program.

The first iOS 17.5 beta released on Tuesday, April 2 with minimal user-facing updates like changes to the Podcasts app widget. The public release likely won't arrive until sometime in late April or early May.

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10 Comments

nubus 390 comments · 8 Years

About 3 weeks ago

Doing a Dr. Evil style "one million downloads" won't work. The smallest country by population in the EU has < 550,000 citizens. Apps serving niche markets run into the same problem. It prohibits new apps from growing into big apps using new distribution methods. It would IMHO be smart for Apple to deliver before politicians start rewriting the DMA.

robin huber 3963 comments · 22 Years

Apple is slowly but surely making an alternative Europhone for the EU market. Seems to be the only way to keep them from ruining the basic design for the rest of us. As long as such “regionized” models are interoperable (tourists can use them overseas), I see no big problem except for the added cost for Apple having to maintain more SKUs. On the other hand, if the EU succeeds in emasculating the phone to the point where it no longer has any advantage over its competitors, sales could suffer.

VictorMortimer 109 comments · New User

Normal installation, not "sideloading". Calling it "sideloading" implies it's something shady, which it absolutely is NOT. It's simply the normal and ordinary way to install software, unlike the actually shady "app store" nonsense.

And sadly, it's STILL not normal installation because it still requires Mommy Apple to give permission, nor is it yet available outside the EU.

danox 2878 comments · 11 Years

VictorMortimer said:

Normal installation, not "sideloading". Calling it "sideloading" implies it's something shady, which it absolutely is NOT. It's simply the normal and ordinary way to install software, unlike the actually shady "app store" nonsense.

And sadly, it's STILL not normal installation because it still requires Mommy Apple to give permission, nor is it yet available outside the EU.

Parasitic Sideloading ....... And yes there is now a EU tech fork in the road and as time goes on the divide will get bigger and the EU will recede into the distance with the rest of the world outside the EU moving on.

danox said:

VictorMortimer said:

Normal installation, not "sideloading". Calling it "sideloading" implies it's something shady, which it absolutely is NOT. It's simply the normal and ordinary way to install software, unlike the actually shady "app store" nonsense.

And sadly, it's STILL not normal installation because it still requires Mommy Apple to give permission, nor is it yet available outside the EU.

Parasitic Sideloading ....... And yes there is now a EU tech fork in the road and as time goes on the divide will get bigger and the EU will recede into the distance with the rest of the world outside the EU moving on.

Apple is the parasite here, sucking the life out of the otherwise great iPhone with the parasitic app store.

And normal installation IS coming to the rest of the world. Expect more lawsuits and new US laws soon to end Apple's parasitic monopoly that's still blocking normal installation here.