The first trailers for "Helpsters" and "Ghostwriter" have been released, giving parents and kids a first look into some of the kid-friendly content being released to Apple TV+.

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B&H is exclusively offering AppleInsider readers a cash discount on 32GB and 64GB Apple TV 4K devices, with free expedited shipping to your door and a free 1-year trial of Apple TV Plus starting Nov. 1.

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If you're looking for a fun, new way to experience your media, check out the Philips Hue Play HDMI Sync Box and take your home theater experience to the next level.

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Apple has secured another Emmy award for Apple Music's 'Carpool Karaoke: the Series,' with the iPhone maker continuing to win accolades from the Academy of Television Arts & Sciences ahead of the launch of its subscription video service, Apple TV+.

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Stars Hailee Steinfeld and Jane Krakowski alongside creator Alena Smith introduced the new Apple TV+ series "Dickinson," in New York City on Saturday night, and AppleInsider was there.

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When Apple offered J.J. Abrams $500 million dollars to produce content for Apple TV+, he turned it down to accept less money to work with WarnerMedia and keep more creative control over his work.

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Apple is set to have a bullish 2020, Morgan Stanley claims the day after the launch of the 2019 iPhone models, with the aggressive pricing of Apple Arcade and Apple TV+ forming part of Apple's strategy to accelerate its Services revenue growth into next year.

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Apple revealed a considerably larger number of developers participating in the soon-to-launch Apple Arcade service, by showing a larger collection of company logos almost triple the size of what was illustrated at its original announcement.

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Analysts are weighing in on Tuesday's "It's Innovation Only" iPhone 11 launch event, with positive sentiment from industry watchers over the pricing of Apple TV+ and Apple Arcade accompanying the largely-expected iPhone upgrades.

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Apple's original programming, set to air this fall with Apple TV+, is mastered with high quality video and audio systems from Dolby, and you can play them if your Mac, Apple TV or iOS device is compatible.

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Apple TV+ is coming out on November 1, boasting an attractive $4.99 per month price tag and a lineup of top talent. Here is a quick look at the shows that will be available at launch and shortly after.

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After debuting the service in March, Apple CEO Tim Cook has announced the debut of Apple TV+ on November 1, with subscriptions starting at $4.99 per month -- with free service accompanying new Apple hardware buyers.

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Apple has launched its new gaming service, Apple Arcade, featuring a play-all-you-want subscription model.

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Wherever you are, and whatever devices you've got with you, you'll be able to watch Apple unveil the new 2019 iPhones live. Here's how.

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Twitch, a live game streaming service, has released an Apple TV app public beta through TestFlight, giving users a chance to try out the service before it goes live.

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Ahead of next week's iPhone event, William Gallagher and Mike Wuerthele talk about what's definitely coming and what's definitely not. Plus Mike talks about why the move to macOS Catalina is going to permanently break an awful lot of games.

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Apple has updated the Apple Events app for the Apple TV in preparation for its "innovation only" iPhone launch event on September 10, confirming there will be a publicly-accessible stream of Apple's product launches on that day.

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Apple is thought to be working on Augmented Reality glasses that are perhaps two years out. But in moving the AR experience from the handheld screens of iOS devices to a fixed panel you look through, users will need a new way to navigate AR worlds. Little attention has been given to the role of game controllers in AR navigation, but Apple's patent filings and its recent announcements suggest that its next new play in hardware could be an advanced gaming controller, perhaps even a wearable one.

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Timed to coincide with the Toronto Film Festival this week, IFC Films on Wednesday announced its over-the-top streaming service, IFC Films Unlimited, has expanded to Apple TV Channels. Apple's streaming services solution also went live in a number of countries in Latin America.

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With Apple Arcade coming soon, we're checking out two controllers to see whether you should pick up the wireless SteelSeries Nimbus controller or if you should opt for the RotorRiot wired controller.

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