Analyst Shaw Wu with Sterne Agee said Friday that Apple has found better yields in iPad 2 production through retooling and conversion of more overseas production lines. These changes have gone a long way in addressing the supply issues Apple experienced last quarter.
But he also cautioned that Apple is along way from meeting its internal goals for iPad 2 production. Previous rumors suggested Apple could ship as many as 45 million iPad 2 units this year, though predictions have dropped since Apple's last quarter fell short of expectations for iPad sales.
"From our understanding, [Apple] still has a ways to hit the [second half] goal of 3-4 million units per month but getting closer," Wu wrote.
Accordingly, Wu has increased his estimates for iPad sales in the current, third fiscal quarter of 2011 for Apple. He now sees the company selling 6.8 million iPads, up from his previous prediction of 5.9 million.
Wu also increased his estimated iPhone sales to 17 million, up from 16 million. He said iPhone demand appears to be holding up better than expected, thanks to strong adoption of the white iPhone 4 and strong sales on Verizon.
Wu also increased his projected Mac sales to 3.9 million from the quarter, up from 3.83 million. He is also assuming a new, higher gross margin of 39 percent, increased from 38.3 percent, due to improved iPad yields and higher iPhone sales.
Finally, he's also increased Sterne Agee's 12-month price target for AAPL stock to $460, up from the previous prediction of $445.
14 Comments
I for one would like to see these AAPL price predictions start to manifest themselves! It's as if something is artificially holding AAPL down.
"From our understanding, [Apple] still has a ways to shit the [second half] goal of 3-4 million units per month but getting closer," Wu wrote.
They could shit the goals indeed if these measures don't hold up!
That's pretty ... crappy understanding of the situation. I mean ... holy ship!
"From our understanding, [Apple] still has a ways to shit the [second half] goal of 3-4 million units per month but getting closer," Wu wrote.
Apple shits 90% of tablets. RIM and others are responsible for only 10% of the shit.
Oh, how we can go on
More useless information about Apple production and target pricing.
Apple will produce whatever it can produce and a week or two of internal changes could make all the difference in the world for production numbers. Apple's share price is being artificially locked within a certain range and there isn't anything that's going to change that. Setting target prices is absolutely of no use for Apple shareholders if the value is being determined by hedge funds and day traders. \