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Apple launches 'iPhone in Business' webpage for enterprise users

A Friday update to Apple's iPhone landing page brings a new section dedicated to enterprise customers, showcasing the handset's capabilities both in-office and out.

The "iPhone in Business" site holds five sub-sections: iPhone at Work, Integration, Apps for Business, Profiles and Resources.

Boasting a comprehensive look into how the iPhone can help a business, the new page uses both pre-installed apps like Calendar and third-party apps to illustrate how the smartphone can be used to streamline operations at a large business.

The "iPhone at Work" section highlights the numerous apps available for business organization and management, including travel planning, meeting scheduling and constant contact with colleagues. The comprehensive landing page advertises mostly third-party apps like OmniFocus and analytics tools like Roambi.

On the "Integration" page, Apple offers information regarding the iPhone's support for Microsoft Exchange, VPNs and enterprise Wi-Fi. Also advertised is the security built in to iOS and the flexibility of deploying multiple handsets to employees. The page also holds links to Apple Support documents regarding integration and enterprise-related rollouts.

"Apps for Business" shows how top business and productivity apps from the App Store can help in a variety of scenarios, complete with links to purchase the apps through iTunes.

The "Profiles" page features links to stories where the iPhone and iPad were deployed successfully and run the gamut of companies, from Dow to small businesses like Jackson Kayak.

Finally, the "Resources" page aggregates useful support articles and guides to get an enterprise started with iDevices.

Apple products have been gaining traction in the large business sector led by the iPad's flexibility and popularity with regular consumers.



11 Comments

dps098 16 Years · 10 comments

Most enterprise customer mandate hard password to access the device, and fast screen lockout preferences by policy.  I'd think a fingerprint scanner on the side or front panel + a gesture or simple passcode prudent. This makes the iPhone or any smartphone less useable otherwise.

 

Thoughts?

nasserae 16 Years · 3166 comments

This is why they have the iPhone configuration utility. They can use it to set whatever policy they have.

majortom1981 16 Years · 308 comments

[quote name="NasserAE" url="/t/149468/apple-launches-iphone-in-business-webpage-for-enterprise-users#post_2098935"]This is why they have the iPhone configuration utility. They can use it to set whatever policy they have.[/quote] Some of those settings can be changed by the user though once the profile is installed. We are testing ipad security at work. Apple really needs to work on this. Ipads just arent secure enough yet.

macky the macky 15 Years · 4801 comments

 

Quote:
Originally Posted by majortom1981 Some of those settings can be changed by the user though once the profile is installed. We are testing ipad security at work. Apple really needs to work on this. Ipads just arent secure enough yet.

 

While I agree with you, I'm still amazed at how well Apple is handling the enterprise market with their iDevices. This is not the Apple I knew while Jobs was away from the company, when Apple couldn't do a thing in an organized and directed manner. This time through Apple is leading the pack in having all their ducks in a row, even though Apple isn't yet where they need to be for 100% enterprise satisfaction.

 

I don't see any competitor in position to challenge Apple in 2012, by 2013 Apple will have moved the stakes again on hardware and software, and I'd expect, on the enterprise market too. Watching the iDevice evolution going on at present is an exciting time to be alive, even more so they during the run up to the PC revolution in the late 1970s.

slurpy 15 Years · 5390 comments

Yeah, surprisingly Apple has an open field, a massive advantage, and a amssive headstart in the enterprise field. With the demise of RIM, the fragmentation and security nightmare of Android, and the near non-existence of WIndows phone (as well as general OS immaturity) Apple is an incredible position to simply dominate this market. This seemed completely unthinkable when the iPhone launched, or even a year or 2 ago. Pretty much everything RIM bleeds is going to Apple, and I don't see a real challenger and competition for this market anytime soon.