Volkswagen makes iPhone internal standard, Capital One adopts Mac & Apple Watch

Two more large corporations — German automaker Volkswagen, and U.S. bank Capital One — are deploying Apple products as internal standards, Apple CEO Tim Cook said during the company's quarterly results call.

The iPhone is now the "corporate standard smartphone" for Volkswagen's approximately 620,000 global workers, Cook revealed. He didn't go into details, but the policy presumably means that Volkswagen's mobile tools are being built with the iPhone in mind, and/or that the company is selecting the iPhone when assigning or discounting devices.

Capital One is equipping associates with Macs and Apple Watches, Cook continued. The bank is said to be using "over 40" native iOS apps, running on "nearly 30,000" iPhone and iPads.

AppleInsider has reached out to both companies for more information.

Cook also commented on existing enterprise partnerships with firms like IBM, SAP, and Cisco. With IBM specifically, he said that MobileFirst iOS apps are being used in "more than 300,300 client engagements," and that IBM will soon be deploying 11,000 iOS devices at an unspecified bank.

Apple is a relative newcomer to the enterprise space. While its products have been used by major corporations for years, for a long time the company didn't even have a dedicated enterprise team, preferring to concentrate on the consumer market.

The latter focus remains, but in recent years corporate sales have helped boost the company's bottom line while cementing iOS as a mobile standard.

31 Comments

lkrupp 10521 comments · 19 Years

About 7 years ago

But, but, but... Surface is destroying the Mac as we watch.

king editor the grate 662 comments · 15 Years

lkrupp said:

But, but, but... Surface is destroying the Mac as we watch.

Maybe this story has several typos. "Capital One is equipping associates with Surfaces and Microsoft Watches, Nadella continued. The bank is said to be using 'over 40' native Windows apps, running on 'nearly 30,000' Nokias or something and Surfi."

volcan 1799 comments · 10 Years

Being associated with the disgraced Volkswagen Group is not something to brag about.

haar 563 comments · 13 Years

Re Capital one... this is an "interest"-ing development for Apple... (capital one using interest from CC's... /groan)

pepe779 84 comments · 10 Years

volcan said:

Being associated with the disgraced Volkswagen Group is not something to brag about.

Oh come on now. Whatever manipulation VW did was definitely not worse than what any other car manufacturer has been doing for many years (and maybe on an even bigger scale). VW was just the unlucky one to be caught and publicly criticized and I'm by no means defending what VW did, but if you want to be completely fair, let's judge all car companies for their shady activities. And I say this while not even owning (or even liking) VW as a car brand. And I don't know how about the US, but here in Europe I believe all the negative press actually helped VW and their sales (I would even say this was one of the main reasons they recently became the #1 car maker worldwide). So if this article is really true then that's a huge achievement imho, VW is an ENORMOUS company and having Apple products as corporate standard... RESPECT Tim Cook & co.