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Amazon Prime Video is already the most popular Apple TV app at launch

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After just a few days on the tvOS App Store, the Amazon Prime Video app for Apple TV is already the most popular download ever at launch, revealing just how pent-up demand was for the service.

Edging out the likes of Netflix and Hulu, Amazon Prime Video for tvOS is now the most-downloaded Apple TV app at launch, according to BestAppleTV and later confrimed by TechCrunch.

Update: The original report has since been updated to say that Amazon Prime Video was the most popular Apple TV app at launch, and not all-time. This story has been updated to reflect that.

Amazon Prime Video debuted for the Apple TV earlier this month, as both a tvOS App Store download for the fourth- and fifth-generation hardware, and an automatic app install on the third-generation set-top box. Because it was specified as a downloadable app, the popularity of Amazon's service applies to tvOS installs, meaning customers specifically chose to install the app.

The service is included with Prime, which offers two-day shipping on many items ordered via Amazon. Amazon Prime Video is home to a number of exclusive programs and films, including "The Man in the High Castle," "The Big Sick," "Catastrophe," and "The Grand Tour."

Notably, the Amazon Prime Video app for tvOS boasts integration with Apple's proprietary TV app for tvOS and iOS, as well as Siri voice search results. Customers in select countries can find movies and TV shows to watch on Amazon through these services.

The debut of Amazon Prime Video on Apple TV was a long time coming. Interested in pushing its own streaming devices like the Fire TV, the online retailer dragged its feet in supporting tvOS, requiring users to instead load content on an iPhone or iPad and then AirPlay it to an Apple TV.

The launch earlier this month a years-long dispute between Amazon and Apple, after the company ceased sales of the Apple TV in favor of its own Fire TV lineup in 2015. With Prime Video now on the Apple TV, Amazon is set to resume sales of the Apple TV.



14 Comments

thrang 17 Years · 1037 comments

hopefully they are fixing the bugs soon (no multichannel, and does not properly support auto detect for frame rate and color space). Great watching The Grand Tour on it nonetheless...

hodar 14 Years · 366 comments

I find it amazing that Amazon Prime, which is technically FREE, offers more quality movies, than Netflix which charges me more per year, than Amazon Prime costs.  Add to that the made for Amazon movies and series, the fact that I can watch all 7 seasons of GoT, Westworld and other "Premium" channel specials - Netflix certainly falls short in comparison.

sans 9 Years · 58 comments

hodar said:
I find it amazing that Amazon Prime, which is technically FREE, [...]

I am not understanding the "technically free".

randominternetperson 8 Years · 3101 comments

sans said:
hodar said:
I find it amazing that Amazon Prime, which is technically FREE, [...]
I am not understanding the "technically free".

I assume Hodor means "since I bought Amazon Prime to get free shipping, the movies and other stuff are essentiallyfree (for me)."  In other words, it's not free, technically or otherwise.

bells 8 Years · 140 comments

hodar said:
I find it amazing that Amazon Prime, which is technically FREE, offers more quality movies, than Netflix which charges me more per year, than Amazon Prime costs.  Add to that the made for Amazon movies and series, the fact that I can watch all 7 seasons of GoT, Westworld and other "Premium" channel specials - Netflix certainly falls short in comparison.

To each their own, but I think Netflix has better content overall. Sure Amazon ocassionaly gets some better movies and the HBO content is nice, but I still use Netflix much more.

I downloaded the Amazon Apple TV app, and I used it once. I honestly couldn’t find much I hadn’t watched else place already.
 
Also Netflix's App works much better.