Apple forecast to sell 102M iPads, 194M iPhones in 2013

With 100 million iPads sold in its first two and a half years, Apple is predicted to sell another 100 million in just one 12-month span thanks in part to the addition of the iPad mini.

Michael Walkley of Canaccord Genuity has forecast that Apple will sell 101.6 million iPads in calendar year 2013. Based on his model, that would give Apple a commanding 58.4 percent of the total tablet market.

The prediction comes soon after Apple revealed that total iPad sales crossed 100 million earlier this month. The first iPad debuted in March of 2010.

With Apple again dominating the tablet market, Walkley sees Amazon selling 10.7 million total tablets in 2013, while Samsung is projected to sell 8.4 million tablets.

Beyond the iPad, Walkley sees the iPhone selling 193.9 million units in 2013. Combined with 303.6 million projected handset sales from Samsung, the two rivals are expected to control more than 50 percent of the smartphone market.

Showing the disparity in the market between Apple and Samsung versus the competition, the next highest projected smartphone maker is Huawei, with sales of 47.9 million smartphones forecast for 2013.

In fact, Walkley estimates that Apple and Samsung captured 106 percent of handset industry profits during the third quarter of 2012. He arrived at that number by considering the operating losses seen at companies such as Research in Motion, Nokia and Motorola during the September quarter.

Follow AppleInsider on Google News

36 Comments

tallest skil

said about 11 years ago

Stock to go down to $300 a share.

shameer mulji

said about 11 years ago

This is all based on the assumption that Apple can ramp up production to keep up with demand. There was also no mention of Windows 8 / MS Surface and how that will impact sales. This is more of a threat to Apple, on the tablet side, than Android.

sflocal

said about 11 years ago

But didn't Ballmer just tell everyone that the surface tablet was the one everyone wanted? Am I missing something?

allenbf

said about 11 years ago

I can see it happening. I think businesses will adopt the iPad mini in droves, due to smaller form and lower price.

adrayven

said about 11 years ago

Because the Surface starts at $500, (realistically $600 because they will want the keyboard), I don't see it as a real threat.. Only if the Surface Pro started in around that price point would I have considered it a real threat.. but as people realize that the RT edition is limited to the app market, same as apple, I think they would mostly opt for an iPad Mini, Nexus 7, or standard iPad.. Coming into this tablet market with an offering, when you're not already established, thats $500 or more is not going to get you traction.. Microsoft is going to have to do some hard marketing and partnering with chains like Best Buy, to really get this thing going off the shelves.