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NYT wins Pulitzer for 'iEconomy' investigative series on Apple's supply chain

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The nine-part "iEconomy" series, which investigated Asia's technology supply industry with a particular focus on Apple, netted The New York Times a 2013 Pulitzer Prize for explanatory reporting.

The annual Pulitzer Prize awards recognize excellence in journalism and the arts, and the staff of the Times was recognized this year for its Apple-centric "iEconomy" series. In all, the publication won four Pulitzers for reports published in 2012.


Apple CEO Tim Cook touring an iPhone production line at a Foxconn plant in Zhengzhou, China.

The "iEconomy" stories were recognized for their "penetrating look into business practices by Apple and other technology companies." The Pulitzer Prize Board awarded the Times staff for illustrating the "darker side of a changing global economy for workers and consumers."

The series accused Apple of sidestepping taxes, profiled retail employees who believe they are "short on pay," and also detailed the "human costs" of assembly of Apple's devices in China.

Critics contended that the series placed too much emphasis on Apple, noting that nearly every technology company relies on cheap components and labor from overseas to build and sell electronics.

"Never mind that Apple's competitors all outsource work, sidestep taxes, use patents as weapons and turn an even blinder eye to labor abuses in the Asian supply chain," Philip Elmer-Dewitt of Apple 2.0 wrote in December. "The fact is, Apple — always a draw for readers — made a big, fat, easy target."

The "iEconomy" series also included anonymous comments from former Apple executives who claimed that the company has known about "labor abuses" in supplier factories for years without requiring that they be addressed. That story prompted Apple Chief Executive Tim Cook to lash out in an e-mail to employees, in which he said "any suggestion that we don't care is patently false and offensive."

"We will continue to dig deeper, and we will undoubtedly find more issues," Cook wrote. "What we will not do — and never have done — is stand still or turn a blind eye to problems in our supply chain. On this you have my word."

All nine parts of the New York Times "iEconomy" series are included below:



36 Comments

anonymouse 6976 comments · 15 Years

Quote:
Originally Posted by mstone 

explanatory or exemplary?

 

Explanatory, as in: not entirely accurate, but they explained the points they wanted to make very well.

 

A sad day when they give out Pulitzers for simply good writing, regardless of how sloppy the reporting is. I miss the days when the NY Times, and other news organizations, actually had editorial standards.

mazda 3s 1598 comments · 16 Years

Quote:
Originally Posted by mstone 

explanatory or exemplary?

 

Explanatory, exemplary, exploratory -- it's all the same 

 

On a more serious note, in before Apple ][ has a hissy fit :)

rot'napple 1839 comments · 17 Years

NYT will never win a Pulitzer on a story on Gosnell!

frac 480 comments · 14 Years

[quote name="mstone" url="/t/157004/nyt-wins-pulitzer-for-ieconomy-investigative-series-on-apples-supply-chain#post_2311196"]explanatory or exemplary? [/quote] Or maybe 'inflammatory' would be more apt? I see nothing [I]exemplary[/I] or [I]explanatory[/I] in a series of articles that deliberately avoided addressing the wider implications for the most part and if not perhaps outright lied on occasion about Apple, there was enough obfuscation and [I]slant[/I] included to paint Apple alone as evil and all others as unfortunate victims of world trade reality. I hope they choke on their self-serving schadenfreude.