In a web-only exclusive, U.S. prepaid cell carrier Virgin Mobile has discounted Apple's iPhone 4 and iPhone 4S by 15 percent, bringing prices down to as low as $280.
The discount, which went live earlier on Thursday, applies to both iPhone models Virgin carries: the 16GB iPhone 4S and the 8GB iPhone 4.
According to the company's website, the limited time 15 percent savings offer is applicable to web sales and is available only "while supplies last." The carrier does not specify how long the sale will last.
With the discount, the no-contract 16GB iPhone 4S comes out to $382, while the 8GB iPhone 4 drops to $297.
Virgin first started sales of Apple's iPhone in June of 2012, with initial pricing for the then-current iPhone 4S set at $649, which matched the cost of purchasing a no-contract iPhone through Apple.