Apple reportedly inks 'iRadio' licensing deal with Warner ahead of WWDC

After months of rumors and allegedly stalled talks, Apple is now said to be making headway in licensing content for a supposed Internet radio service dubbed "iRadio," which some insiders say could debut in time for this year's Worldwide Developers Conference.

Citing people familiar with the ongoing talks, Apple inked a deal with Warner Music Group over the weekend for both recorded music and music publishing rights, adding to an existing arrangement with Universal Music Group for recorded music, reports The New York Times.

The sources claim Apple is working hard to reach amicable terms with some of the world's largest music labels â€” Warner, Universal and Sony â€” so it can present iRadio at WWDC, which kicks off on June 10.

Apple was first rumored be working on an Internet radio service in

http://appleinsider.com/articles/12/09/06/report_apple_to_build_streaming_radio_service">September 2012

, but has reportedly hit snags along the way as music publishers continue to demand unacceptably high royalty rates and minimum payments. A report earlier this month claimed Apple's unwillingness to pay royalty advances to copyright holders has kept the company from striking deals with the three major labels.

Most recently, the company was said to be offering a hybrid payment system in which both royalties per track streamed and a share of iRadio's advertising revenue would be doled out to publishers. Also on the table is a guaranteed minimum payment, though exact numbers were not reported.

According to Sunday's report, iRadio will be mainly ad supported, much like popular Internet radio services Pandora and Spotify. It is unclear if Apple will offer a "premium" subscription tier to remove ads and boost revenue. Also in the cards is a possible tie-in with iTunes, which would offer users an easy way to purchase tracks heard on iRadio.

While iTunes dominates online music sales, Apple will be a late entrant to the Internet radio sector as even Google joined the fray with its recently released "All Access" subscription service.

WWDC 2013 is scheduled to run from June 10 through 14 at Moscone West in San Francisco.

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33 Comments

ascii

said about 10 years ago

They have launched things before on iTunes without all the studios initially, in the end they all come around.

6ryph3n

said about 10 years ago

Apple needs this. Even as a long time Apple fan I've quit using iTunes in favor of Spotify with occasional backup from Pandora, and I recommend Spotify to all my friends. Apple's video offerings could use some work too. I still keep up with a couple of shows through iTunes Season Pass but only the ones that aren't available through Hulu.

macxpress

said about 10 years ago

If its anything like Pandora I'm not even remotely interested. It needs to be more Spotify like. I'm not playing the game of skipping X number of songs, nor am I going to pay for skipping more songs. A Spotify like service integrated into iTunes and iOS would be awesome. I've already moved away from using iTunes to Spotify and would gladly come back to iTunes if a similar service came about.

anantksundaram

said about 10 years ago

I can see that this will be a really nice addition to iTunes. But will it be a significant revenue/profit contributor to Apple? How?

macxpress

said about 10 years ago

In some ways I'd also like to see something different added to it and not just another Pandora/Spotify knock-off like everyone else is doing. Why follow suit when you can do something better...

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