AppleInsider Staff
Apple on Monday announced an Asia-only one-day sales event scheduled to take place on Jan. 10 in China, Hong Kong, Korea and other major markets in the region, celebrating the upcoming Lunar New Year.
As with 2013's "Red Friday" sale, Apple's one-day shopping event will bring discounts to brick-and-mortar Apple Stores, as well as the Online Apple Store and App Store iOS app.
Apple's "Red Friday" is similar to the Black Friday shopping extravaganza in the U.S. and comes two weeks before this year's Lunar New Year, which falls on Jan. 31.
This year, countries eligible for the one-day sale include China, Hong Kong, Malaysia, Singapore, South Korea, Taiwan and Thailand. The event will take place on Jan. 10, though exact discounts to be offered are unknown at this time. Previous years have seen modest price cuts on select Macs, iPads, iPods and various Apple-made accessories.
For Black Friday, Apple handed out gift cards in the U.S., while some European markets saw direct discounts on iOS and Mac gear.
Stephen Silver
Christine McKee
Charles Martin
Amber Neely
8 Comments
In line with the complaints about diversity, expect Apple to be called racist for the name of the sale.
And because people will refuse to actually read this comment, yes, I know that Apple isn’t the one naming it.
Crap! there going to sale lots of stuff... stock down 10% just because...
[quote name="Tallest Skil" url="/t/161462/apple-announces-one-day-red-friday-sale-for-select-asian-markets#post_2454319"]In line with the complaints about diversity, expect Apple to be called racist for the name of the sale. And because people [B]will[/B] refuse to actually read this comment, yes, I know that Apple isn’t the one naming it. [/quote] Notice that Apple does not call it by the name, they refer to it as a "special one-day shopping event" the same as they do for the Friday after Thanksgiving in the US.
I'm living in Malaysia and yup I got the notification email from Apple. Indeed they didn't specifically state it as Red Friday; they just mention that it is a One Day Shopping Event. But the images attached with it do indicate that it is held in conjunction with the upcoming Lunar New Year. Past sales have shown that the discounts aren't deep. Just modest discounts are given.
How come in the Philippines never a notice at all?