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Apple's new $199 iPod touch now available in the UK, other countries as global rollout continues

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Consumers throughout Europe, Asia, and South America can now get their hands on Apple's revamped 16-gigabyte iPod touch, as the colorful media player has launched in a number of new countries just five days after its debut in the U.S.

The list of new markets contains most of the usual suspects, including the U.K., Australia, Germany, Brazil, Hong Kong, China, and Japan, among others. In keeping with Apple's current pricing strategy, international buyers can expect to pay a premium for the device — from HK$1,588 ($205) in Hong Kong to �159.00 ($273) in Britain.

Apple announced the change to its iPod touch lineup last Thursday, bringing the 16-gigabyte variant to feature parity with its higher-capacity siblings and slashing prices across the board. All models are now available in six colors with rear-facing cameras, and the family starts at just $199, down from $229.

While it is unclear exactly why Apple chose to make the move, it may have been born of a desire to unify the devices' underlying hardware to lower costs. A teardown of the new device by repair firm iFixit found the 16-, 32-, and 64-gigabyte models to sport identical internal designs.

Despite the iPod's fall from prominence within Apple — overshadowed, now, by the blockbuster success of the iPhone and iPad — the lineup continues to be a major seller, moving some 2.7 million units last quarter. Apple no longer breaks out iPod sales by model, but it is generally accepted that the iPod touch accounts for more than half of that figure.



21 Comments

saarek 16 Years · 1586 comments

Such a shame they did not decide to update the CPU, you'll be lucky to get iOS 9 support on this and I wouldn't be surprised to see iOS 8 as the last version. Very poor update.

darendino 14 Years · 126 comments

What are you supposed to do with 16GB??????

chia 15 Years · 714 comments

I wonder why Apple needed a five day delay between the USA launch and the worldwide launch of the 16GB iPod?

 

Was the weekend just past a special USA holiday weekend and Apple wanted to pick up some early sales?

 

I am aware the fourth of July is coming real soon now!

thewhitefalcon 10 Years · 4444 comments

[quote name="DarenDino" url="/t/181076/apples-new-199-ipod-touch-now-available-in-the-uk-other-countries-as-global-rollout-continues#post_2558266"]What are you supposed to do with 16GB?????? [/quote] Listen to music and use it for light browsing? Somehow I manage to survive with an 8GB iPhone and a 16GB iPad.

darendino 14 Years · 126 comments

Quote:
Originally Posted by TheWhiteFalcon Listen to music and use it for light browsing? Somehow I manage to survive with an 8GB iPhone and a 16GB iPad.


16Gb is the amount of apps on my iPhone, I really need a 280GB iPod, my iTunes is pushing 1TB