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About 20 Watch app developers visiting Apple labs each day under tight scrutiny

Roughly 20 developers are coming to Apple's labs in Sunnyvale, Calif., each day in order to test their apps on the Apple Watch, doing so under intense supervision ahead of the device's launch, according to a new report.

The Financial Times said that the developers are "handpicked" by Apple, and under surveillance by security guards while they work. To prevent photos of the labs from emerging, participants are asked to cover up the cameras on their iPhones. Each person is required to sign a non-disclosure agreement.

The Sunnyvale facility is believed to be part of an office complex AppleInsider last month identified as also housing Apple's "Titan" automotive project.

Some of the developers says that the challenge of developing for the Watch is significantly higher than when they had to redesign iPhone apps for the iPad, owing to the device's small screen and unique control interface, including a digital crown and Force Touch. Most will not have the advantage of testing apps on a real Watch prior to the device's April 24 launch, and are instead said to be relying on less sophisticated options.

The primary option involves a Mac-based simulator Apple has included with WatchKit since last year. Kyle Yugawa, a mobile design lead on the popular fitness app Strava, told the Times that he resorted to printing out a paper mockup.

"Just from printing it all out and putting it on your wrist, you instantly realize, wow, this is a really small form factor," he said. "It's hard to judge that if you're starting and ending on your computer."

The vice president of mobile products at Evernote, Jamie Hull, told the publication that creating a Watch app was a "medium-sized effort," even though it had been considering concepts before the Watch was formally unveiled.

Developers are also reportedly experiencing mixed feelings about Apple's design rules, which to improve battery life dictate things like how often an app can trigger vibrations. Yugawa commented that they give developers guidance on ensuring a good experience, but others have complained that they're too restrictive.

Monday's report also suggested that developers are rushing to finish work ahead of Friday, April 10, when people will first be able to try on an Apple Watch and preorder. It's not clear how many third-party apps if any will work on demonstration units at Apple Stores.



13 Comments

msantti 22 Years · 1362 comments

Still secrecy with less than 3 weeks to go until launch. The thing will be on display this coming Friday! A bit ridiculous now.

suddenly newton 14 Years · 13819 comments

Look at it this way: photos of the watch didn't leak ahead of the big unveiling last September, and we all got to be surprised by the keynote's "One more thing..."

right_said_fred 17 Years · 805 comments

Quote:
Originally Posted by msantti 

Still secrecy with less than 3 weeks to go until launch.

The thing will be on display this coming Friday!

A bit ridiculous now.


its because Apple still don't want to reveal the built in laser pointer. This is the Killer Feature (and maybe literally on the high end watch, which has an extra powerful version.

thewhitefalcon 10 Years · 4444 comments

Trust me, those limits are needed. When I enabled the "vibrate after an hour of inactivity" option on my Jawbone, battery life was almost cut in half, from ten days on a charge to five. In this case devs need to just be patient and understanding. Chances are their desires would drive us nuts anyway.

adrayven 12 Years · 460 comments

It's not just battery life that the limits on notification are needed. Some dev's would vibrate your hand off just to keep your attention.. IMO limited notification / vibration is a good thing.. Maybe the dev's are not happy, but end users will be generally much more satisfied.