Neil Hughes
As part of its latest "Un-carrier" promotion, T-Mobile announced on Wednesday that it will pay an extra $200 per line for every Sprint customer who switches to its service, with no trade-in required.
Sprint customers can earn the award by switching their number to a T-Mobile Simple choice postpaid plan starting this Thursday, Nov. 26. Doing so will give users an automatic $200 credit on their bill, for as many lines as they switch, including business accounts.
The offer extends beyond Sprint and includes its postpaid and prepaid options, Boost and Virgin Mobile.
"I cannot think of any wireless customers in more desperate need of some holiday cheer than those Sprint customers still hanging on over there," said John Legere, president and CEO of T-Mobile. "Those poor people have put up with the nation's slowest and smallest LTE network, and their carrier throwing out a deal-of-the-month for everyone except them. We know Sprint's customers love T-Mobile when they switch, so this holiday season, we're taking away every barrier and cost to coming over to the Un-carrier and America's fastest 4G LTE network."
The new promotion is in addition to T-Mobile's Carrier Freedom plan, which offers up to $650 or more per line to cover Sprint's early termination fees or the balance owed on a Sprint plan. That offer requires users to trade in their handset when they switch to T-Mobile.
T-Mobile also offers its "Unlimited LTE" plans at $45 per line for a family of four.
T-Mobile's "Un-carrier Unwrapped" promotions are aggressively targeting switchers, with more announcements to come. The carrier has promised "additional gifts" for Verizon and AT&T customers over the next few weeks.
The Sprint deal was announced just two days after T-Mobile revealed it will give existing users three months of free, unlimited LTE data. The initial gift applies to all active Simple Choice postpaid customers, and will go into effect Dec. 1.
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6 Comments
Seems like T-mo and Sprint are in a death spiral, fighting over table scraps.
Seems like T-mo and Sprint are in a death spiral, fighting over table scraps.
T-mobile have 60 million customers, 20% of the population of the US. Hardly table scraps.
They have just knocked Sprint off of the 3rd place spot so they are moving in the right direction.
[quote name="Evilution" url="/t/190343/t-mobile-offers-200-per-line-for-sprint-customers-who-switch-this-holiday#post_2810476"] T-mobile have 60 million customers, 20% of the population of the US. Hardly table scraps. They have just knocked Sprint off of the 3rd place spot so they are moving in the right direction. [/quote] They've increased subscribers by having a continuous fire sale. That's not sustainable. Their best hope is to be sold off to a rival. Remember their sale being blocked previously?
I've been using T-Mobile for the past couple of weeks. (I have to spend a month in Mexico & refuse to pay AT&T's "Passport" rates to use my iPhone in Mexico.) I have to say T-Mobile has improved... a lot.
You should thank Legere & T-Mobile for shaking up the industry. If you're seeing improvements in the offerings being provided by AT&T and Verizon, its due to T-Mobile.
[quote name="SpamSandwich" url="/t/190343/t-mobile-offers-200-per-line-for-sprint-customers-who-switch-this-holiday#post_2810484"] They've increased subscribers by having a continuous fire sale. That's not sustainable. Their best hope is to be sold off to a rival. Remember their sale being blocked previously?[/quote] Yeah pretty much. Remember they got a huge breakup fee when that deal fell through. They're burning through all that cash trying to get new customers. Their churn rates are still really high - more than double that of VZ and T. T Mobile is great at attracting new customers but not as good at keeping them.