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Microsoft looks to lure MacBook owners with $650 trade-in discount off Surface devices

Hoping to attract some people who might otherwise buy Apple's updated MacBook Pro, Microsoft is offering up to $650 for people willing to trade in an existing MacBook towards a Surface Book or Surface Pro 4.

The company is accepting a range of MacBook models, with different trade-in values for each. Once a rough value is determined, people must send their MacBook and its accessories to Microsoft, after which they'll receive an email with a discount code for online checkout.

On Wednesday Microsoft launched the Surface Book i7, said to have twice the graphics performance of other Surface Book models, and three times the performance of last year's 13-inch MacBook Pro. The Surface Pro 4 dates back to Oct. 2015.

Excluded from the offer is the Surface Studio, a 28-inch all-in-one desktop that tilts flat. The Surface Pro 4 normally starts at $899, while Surface Books cost at least $1,499. The Surface Book i7, though, is $2,399.

The new MacBook Pro, starting at $1,799, replaces function keys with a multitouch Touch Bar, which also has an embedded Touch ID fingerprint sensor. All Surface devices feature a full multitouch display.