Neil Hughes
Though it hasn't been updated since 2015, the 7.9-inch iPad mini won't be among the trio of new iPads Apple is expected to introduce this spring, instead sticking to larger form factors, according to a new report.
KGI Securities analyst Ming-Chi Kuo issued a note to investors on Sunday, a copy of which was obtained by AppleInsider, in which he indicated that Apple is expected to update the 12.9-inch iPad Pro, to introduce a new design sized 10 to 10.5 inches with a narrow bezel, and to offer a low priced 9.7-inch model. They are expected to debut in the second quarter of 2017, which would put them in the hands of consumers sometime between April and June.
Kuo, who has a strong track record in predicting Apple's future product plans, made no mention of an updated iPad mini. The diminutive tablet was last refreshed in September of 2015 — Â since then, Apple has focused on introducing "Pro" models with Apple Pencil support and magnetic Smart Connector, commanding a more premium price.
The 12.9-inch and 10-plus-inch iPad Pro models are expected to feature a beefed-up version of the A10 chip found in the iPhone 7, dubbed an "A10X." According to Kuo, the so-called "A10X" will be manufactured by Taiwan Semiconductor Manufacturing Co.
Meanwhile, the budget-priced 9.7-inch model is expected to feature a version of the A9 chip found in the iPhone 6s. That chip will be manufactured by Samsung, he said.
Kuo believes that the 9.7-inch model may move the most units — his forecast calls for the lowest priced option to represent between 50 and 60 percent of total shipments.
He also predicts that iPad shipments will drop yet again, though less than last year, off 10 percent year over year. In his view, "the worst has passed" for the iPad, and better average selling prices with professional-grade models will boost revenue.
Where that leaves the iPad mini remains to be seen. Apple still sells the iPad mini 4 for $399, but it features an outdated A8 processor that Apple no longer uses in its iPhone lineup. If Apple does plan to keep the iPad mini in its lineup, it's possible that an update could wait until later in the year.
Back in 2015, it was suggested that the latest iPad mini 4 would be the last update ever to the product line. At the time, it was said Apple was planning to end-of-life the smaller form factor.
Late Apple co-founder Steve Jobs famously decried small tablets before his company ultimately introduced the iPad mini back in 2012. Jobs quipped that makers of tablets with smaller form factors would need to ship sandpaper with their devices, so users could file down their fingers to the point where they could hit smaller targets on the screen.
William Gallagher
Christine McKee
AppleInsider Staff
Chip Loder
Malcolm Owen
47 Comments
Is end-of-life the iPad mini just an attempt to move consumers to higher-priced models? Or have consumers decided they just don't like that size? In my household, there are two minis and one regular size.
What if they lower the price of the 9.7" iPad to what the iPad mini is? They also seriously need to put the smart connector on the 9.7" regular iPad. This drops the pain in the ass thing with bluetooth keyboards.
I think we are looking at it all wrong. The iPad mini will soon be replaced by the standard iPad when Apple removes the home button and slims down the top/bottom bezel. And Elomiantes the edges. This will make the 9.7 iPad the same overal size as the entire iPad mini.
Ever stop to think that Apple releases iPads based off competition. Is there any more competition for the iPad mini? Is there any catalyst for Apple to upgrade it? I suspect not. I suspect that's why it's been neglected.
My bet is they're going to have the screen differentiate the price/models. The 9.7 will have the current (extremely fragile screen) and the Pro's a larger 10.5 OLED screen.
The 12.9 screen is really to big to carry around. It's more like a laptop replacement, but is more of a niche product.
Apple really needs a lower end laptop, going with the A processor with the 12.9 non touch screen running OS X + keyboard, that would get them there. Overlapping the products to save on cost makes a lot of sense.
A 10.5 with OLED may become the mainstream IPad model. I'd probably go that route for my next upgrade.
With the larger size IPhone the mini has been made irrelevant. I suppose they could release an IPad in the IPhone Plus dimensions with only WiFi (non OLED). That would save on costs, and streamline production. The next IPhone will probably be OLED...
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The last laptop release were kind of a mess. Apple needs to fill in all kinds of product wholes to satisfy customers. The Pro desktop market has been ignored for years. They lack a lower priced laptop, and ignored the needs of the true Pro laptop market. Hopefully we'll see the beginning of the plan with the next IPad release.