Mike Wuerthele
Apple is now selling Beats Solo 3, Powerbeats 3 Wireless earphones, and the Beats Pill+ speaker in a new assortment of colors called the "Beats Neighborhood Collection."
The new headphone colors were revealed on Aug. 25, and include "Break Blue," "Asphalt Gray," "Brick Red," "Turf Green," and "Break Blue" for the headphones and earphones. The Beats Pill+ is available in Asphalt Gray and Turf Green.
The new colors do not supplant any of the older ones. Retail pricing remains the same at $299.95 for the Beats Solo 3, $199.95 for the Powerbeats 3 Wireless earphones, and $179.95 for the the Beats Pill+ speaker.
The Beats Neighborhood Collection devices are exclusively available at Apple Retail, Target, and John Lewis in the U.K.
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11 Comments
Pretty horrendous colors.
But what do I know...
Still has same defective hinge design.
Uh...
so these look look like the color of the cheap plastic toys from 1985...
doesnt look nostalgic. Doesn't look cool. Doesn't look classic. And doesn't look modern.
Basically these colors suck.
The only redeemable color color is the grey. And that's only because it's a neutral color.
And... "neighborhood" collection?
sounds so much like panning to the demographic Beats feels makes up "the ghetto"
i still remember early 2000s commercials from cell phone companies selling cheap phones and plans trying to penetrate certain urban demographics (with cheap service to go with it) and their commercials always ended in this line: "in the neighborhood."
im glad Apple isnt afraid to try new things. But the whole beats purchase set forth the wrong way to do things. Apple was the raging success. Beats was a niche. So you'd expect Apple to buy beats, upgrade everything's by to Apples standard, and tie it all together. Instead, beats exerted influence of the usual Apple offerings and messed it up. Apple Music has as a heaping pile when it first came out - heavily influence by "talent" from the Beats acquisition. It took a while for Apple to make it like an Apple product again. The headphones thankfully have been kept separate.
If the "Turf Green" set colour had been named "Steamed Spinach" I could understand it... but I come to the conclusion - stayin' with a green theme - that the 'designers' are smokin' lousy weed.