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Apple iBooks revamp could include 'Today' tab to enhance discovery

Apple is reportedly recruiting an editorial team for its upcoming iBooks reboot, possibly with the idea of creating an App Store-style "Today" tab.

Evidence for this can be seen in a spate of related LinkedIn job listings, Macotakara said on Thursday. If it follows in the path of the App Store, an iBooks "Today" tab would feature things like author interviews and spotlights on individual books and themes.

In January, AppleInsider and Bloomberg were separately able to confirm plans to launch a new iBooks app, possibly just called "Books." It could have a "Reading Now" section, as well as a dedicated audiobooks tab.

Some earlier iOS 11.3 betas renamed iBooks to "Books," but that was reverted in the fourth beta.

iBooks has lagged well behind Amazon's Kindle sales, in January charting at about 9 percent of the e-book market versus Amazon's 83.3. The latter company has a few advantages, among them a headstart in the industry and a platform-agnostic approach. Whereas Kindle titles can be read on any device with the Kindle app, as well as Amazon's own tablets and e-readers, iBooks content can only ever be read on Apple devices — meaning people lose access to their libraries if they switch platforms.