Visitors to the iTunes Store and App Store are on Wednesday being greeting by banners asking for donations to help flooding victims in Kerala, India.
Button presets allow donations in $5, $10, $25, $50, $100, and $200 increments. The full amount will be sent to Mercy Corps, an international humanitarian aid group.
Kerala is a coastal state in southern India, and has been hit unusually hard by monsoon rains. As many as 400 or more people have died, thousands are stranded, and even larger numbers are in relief camps.
Floods have actually been ongoing since early summer, but the situation worsened with recent rain. Only recently have relief operations been able to make a real impact.
Apple regularly takes donations for natural disasters, such as wildfires in California and Hurricane Harvey. The Red Cross is its de facto charity in most circumstances.
6 Comments
Never understood why a special app is needed.
As to the American Red Cross, they are an organization that takes donated blood and sells it at a significant markup. They pay their CEO better than a half Million a year- more than the President of the United States, the Speaker of the House or the Chief Justice of the Supreme Court.
If you want to help, give it to a real charity like Doctors Without Borders. Your money will actually make it past the pay envelope at headquarters.
For all the billions that Apple has, I don't feel a need to contribute a dime. Apple should be able to make a donation to this cause for everyone that has ever bought a MBP, iMac, iPod, iPhone, etc, etc.