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Apple turns to horde of Elvis impersonators for latest Group FaceTime ad

Elvis impersonators, all using Apple's Group FaceTime

Last updated

If you can't get your band together in Hawaii or anywhere else, like the Elvis Presley impersonators in Apple's latest ad, Apple suggests you use Group FaceTime to stay connected.

The latest advertisement was published on Thursday afternoon. The ad depicts Elvis Presley impersonators from around the world, all singing Elvis' "There's Always Me" to each other.

Using Apple's Group FaceTime, iPhone users can participate in video calls with up to 32 participants. A carousel along the bottom shows all participants, while those talking are brought into the majority of the screen. Individual windows can be brought full-screen as well.

Calls can be answered right on the Apple Watch, before jumping over to the video FaceTime call on an iPhone or iPad.

The feature is designed not just for iOS 12, but for macOS Mojave as well. The Mac version of FaceTime on Mojave lacks camera filters, video stickers and the face tracking Animoji and custom Memoji features available to iOS clients.



7 Comments

viclauyyc 10 Years · 847 comments

Not a fan of Elvis. But this is very good. Give the director and the team an award and cookies.

racerhomie3 7 Years · 1264 comments

What a beautiful ad. They also managed to integrate an Indian into it. That’s pretty cool.

macseeker 8 Years · 541 comments

One of their better ones.  Kinda makes the world seem small.

chasm 10 Years · 3626 comments

My preferred Elvis is Costello rather than Presley, but this was a charming ad with a good choice of song, Elvis styles, and voices that still showed off the product without overselling it. Very well done, Apple.

fred1 11 Years · 1134 comments

I agree. It’s a really nice ad. The song is perfect for the message - I have to wonder if they found the song first and then thought of using a group of Elvis impersonators.