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Apple loses $500 million bidding war for J.J. Abrams' Bad Robot

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J.J. Abrams production company Bad Robot is finalizing a near $500 million partnership with WarnerMedia, with other suitors Disney, Sony, and Apple losing out.

J.J. Abrams, creator of many popular series such as Lost, Alias, and Westworld, and director of the 2009 Star Trek reboot, is set to start a new partnership with WarnerMedia to the tune of nearly $500 million. Many companies, including Apple, had entered a bidding war hoping to score exclusivity with the production company.

The Hollywood Reporter says WarnerMedia has emerged the victor and is in the process of finalizing the contract. Abrams has worked closely with WarnerMedia's daughter company, HBO, on several projects, including Westworld. John Stankey, WarnerMedia's CEO, had sought to keep Bad Robot in-house.

Under the deal, Bad Robot will continue to create new projects for WarnerMedia, including WarnerMedia's forthcoming streaming video on demand service. The deal covers movies, television shows, video games, consumer products, and digital content. It is not currently clear how many years the new agreement would be for, or if the contract requires complete exclusivity.

The race to secure notable production companies is heating up as more companies begin to release their own streaming services. Apple has been in the process of acquiring series for their new streaming service. This includes See, and For All Mankind.



66 Comments

neverindoubt 16 Years · 120 comments

How's HBO "losing out"? Given that they're part of Warner?

doctwelve 6 Years · 56 comments

As an Apple shareholder, this is the best news I've heard in a long time. JJ is hardly box office gold. 

the monk 11 Years · 93 comments

doctwelve said:
...... JJ is hardly box office gold. 

Star Trek. Star Wars. Are you sure?

doctwelve 6 Years · 56 comments

the monk said:
doctwelve said:
...... JJ is hardly box office gold. 
Star Trek. Star Wars. Are you sure?

Yeah, pretty sure. Established franchises. His Mission Impossible was the lowest box office of the series. Lost did well but he's had a lot of misses: Fringe, Alcatraz, Person of Interest. I think he's over-rated. Not worth $500 million. I'd love to see Apple entice someone like Luc Besson instead. 

jimh2 8 Years · 670 comments

It is hit or miss with Hollywood. No one knows what will work until all of the money has already been spent.