Malcolm Owen
Apple as released a new video to its YouTube channel promoting AirPods, by featuring a man listening to music through the audio accessories and traveling through the air in an unusually bouncy city.
Published to the official Apple YouTube channel on Friday, the Video titled "Bounce" starts with a man in his bedroom bouncing a ball off a wall and catching it. He puts on a suit, picks up the AirPods Wireless Charging Case, puts on his AirPods, and starts listening to music as he leaves the house.
Shortly after departing, he playfully jumps on a thrown-out mattress and discovers it is springier than usual. The man then finds other elements of the street are bouncy, and attempts to jump around on each of them. While other people are in the environment, only the man experiences the soft and bouncy nature of the street and its elements.
Towards the end of the video, the man jumps high enough to land seated on the top of a building. The clip then ends, pushing the message "AirPods with wireless charging."
The music used throughout the video was "I Learnt Some Jazz Today," by Tessellated.
Charles Martin
Christine McKee
Oliver Haslam
9 Comments
Love this! Reminds me of the original iconic iPod ads.
Yeah, it's fun to watch...fun to experience. So much more than an 'ad'.
As an AirPods user of over 2 years , this video is on point. Magical.
Finally an add where they nail it again.
This is a very enjoyable ad. The choice to do it in B&W gives a refreshing look, and the song is hot.