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To celebrate Black History Month, Apple has collaborated with Black photographers across the U.S. to capture an intimate look at Black culture.
Photographers from Washington D.C., Chicago, Southern California, Detroit, and the Bronx took to their neighborhoods with Apple's iPhone 12 Pro. Each photographer gives insight into what they love most about their hometown, community, and culture. The artists also discuss how the iPhone allows them to capture the perfect shot.
The result is a series of photographs, available to view on Apple's website, that intimately capture Black culture. The photographs focus on the people and places that each photographer thought exemplified their hometown.
"Black comes in different skin tones, hair textures, sounds, languages and dialects, and cultures. It's more of a spectrum," says D.C.-based photographer Julien James.
"Since I was young, my mom taught me the importance of knowing our history. She also taught me that everything Black was excellent. Malcolm X was excellent. Martin Luther King Jr. was excellent," says Lawrence Agyei, who lives and works in Chicago. "I grew up in Italy, where schools didn't really teach African American history, so my mother made sure that I knew about the leaders and movement of my people."
Apple notes that those who would like to see more work from the individuals can head to Apple's Instagram page, where Apple will be featuring more work from Black artists during the month of February.
The Cupertino-based tech giant also plans on having new remote Today at Apple sessions that will feature Black creators. The sessions will be held in partnership with design and art publisher It's Nice That, and will focus on shooting in Apple ProRAW and editing via the Photos app on iPhone.