Mike Peterson
The Coalition for App Fairness has tapped a new director as it prepares to ramp up its campaign against Apple's current App Store developer guidelines.
About five months after it launched in September 2020, the Coalition for App Fairness has named Meghan DiMuzio its first executive director. That's according to an internal message sent to group members and obtained by Axios on Wednesday.
DiMuzio told members that the group is "currently preparing a plan to accelerate the next phase of our work and will share more information soon."
"No competition, no options, and no recourse has been the accepted way for far too long," she said in a statement. "This monopolistic behavior reduces quality and innovation, leading to higher prices and fewer choices for consumers."
DiMuzio is the senior vice president of public affairs at Forbes Tate Partners, which has counted Honda, T-Mobile, and Uber as some of its clients. According to her LinkedIn page, she has 15 years of "experience helping organizations educate and engage the public about issues and causes."
The Coalition of App Fairness rallies developers and other groups against what they claim are unfair app marketplace guidelines. Although they target both the App Store and the Google Play store, the CAF has focused on App Store-specific policies like Apple's requirement that apps be distributed only through its own platform.
Additionally, the CAF has also criticized the commission that both Apple and Google charge for in-app purchases, among other issues it identifies in its 10 App Store principles.
The CAF currently has about 50 members, including Spotify, Epic Games, Basecamp, and Tile. Some of those members have publicly clashed with Apple in the past, while others have expressed antitrust concerns.
Charles Martin
Christine McKee
Oliver Haslam
9 Comments
They have “so many” companies join the group now. They should be ready to start their own OS without rely on IOS.
No competition? Isn’t there something called Android? And doesn’t it have umpteen app stores to support it?
Fairness is a word which should be stricken from common use outside of games. It is a purely subjective term. Right up there with "equity".
"This monopolistic behavior reduces quality and innovation, leading to higher prices and fewer choices for consumers."
1. Leading to higher prices: Do they not realize that the AppStore is 84% free? and do they not remember the average app on BB was $40?
2. Fewer choices: There was no one product in the entire history of computers that had the massive adoption rate that the iPhone had, so many apps in such a short time, not sure how that translates into fewer choice. If they're referring to all the Fart apps that Apple removes from their stores, then yes, but those fewer choice are better for consumers.