Apple premieres trailer for new musical series 'Schmigadoon!'

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A new two-minute-long trailer gives viewers a sneak peek into Apple TV+'s new musical comedy, "Schmigadoon!"

Described as a parody of iconic musicals, the series follows a couple, played by Cecily Strong and Keegan-Michael Key, on a backpacking trip designed to reinvigorate their relationship.

On the trip, they discover a magical town in which everyone is living in a studio musical from the 1940s. Strong's and Key's characters then discover that they can't leave the town until they find "true love."

In addition to Strong and Key, the six-episode first season is also slated to feature Alan Cumming, Kristin Chenoweth, Aaron Tveit, Dove Cameron, Ariana DeBose, Fred Armisen, Jaime Camil, Jane Krakowski and Ann Harada.

"Schmigadoon!" will premiere exclusively on Apple TV+ on July 16.

It joins other Apple TV+ musical series "Central Park," a series that follows the adventures of a family who live and work in the eponymous urban park and end up saving the world.

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