Anker taps MagSafe for its new MagGo accessory range

Anker has launched its MagGo collection of magnetic accessories for the iPhone 12 and iPhone 13 ranges with MagSafe , including magnetic batteries, chargers, and a grip.

Launched on Monday, the collection of MagGo accessories all center around the MagSafe system Apple includes in the iPhone 12 and iPhone 13. The launched items all magnetically stick to the back of the iPhone, with most providing charging-related features.

The Anker 622 Magnetic Battery with built-in stand sticks to the back of the iPhone, and provides up to 17 hours of extra battery life using its 5,000mAh capacity. A fold-out kickstand is also included, to prop the iPhone up on a desk in both portrait and landscape orientations.

Available from Anker directly and Amazon, the Anker 622 MagGo Magnetic Battery is priced at $59.99, and is offered in five colors.

Anker MagGo 622 (left), and 623

The Anker 623 Magnetic Wireless Charger is a cylindrical stand that has a wireless charging element on the top, one that can twist around and angle itself down by 60 degrees for easy iPhone viewing. 40% smaller than a typical soft drink can, the charger is weighted with a non-slip base to prevent sliding, and can even be used to wirelessly charge an iPhone and AirPods case simultaneously.

Available in four colors, the 623 Magnetic Wireless Charger costs $79.99 from Anker's store and Amazon.

Anker's 633 Magnetic Wireless Charger is actually a two-in-one device, with it primarily acting as a stand with two wireless charging points. One is holstered on a raised and angled arm, while the other is below on the pedestal, intended for AirPods.

The second element is that the upper iPhone charger is actually a 5,000mAh battery that can slide out of the stand and stay attached to the back of the iPhone.

Offered in three colors and set to be available in early December, the 633 Magnetic Wireless Charger costs $119.99 from Anker's store.

Anker MagGo 633 (left), and 637

The Anker 637 Magnetic Charging Station takes the form of a spherical desktop charger, but one that offers more than an angled wireless charging point. Around the back of the device are a trio of electrical outlets, two USB-C ports offering 65W of power delivery, and two USB-A ports.

Available in a choice of three colors, the 637 Magnetic Charging Station is listed at Anker's store for $99.99.

The Anker 613 Magnetic Wireless Charger is for a vehicle, consisting of a base that attaches to a supplied mounting plate on the dashboard, rather than clipping to a vent. An arm holding the wireless charging element can be angled down to 134 degrees and rotated for a perfect viewing point while charging.

The Anker 613 Magnetic Wireless Charger costs $69.99 in Anker's store.

Anker MagGo 613 (left), and 610

Lastly, the Anker 610 Magnetic Phone Grip doesn't provide power, but does offer some extra security when holding your iPhone. The ring acts as a grip, with an internal fold-out ring adding a point to hook your finger around, and to use it as a kickstand.

The 610 Magnetic phone Grip is available in four colors, is sold via Anker's store and Amazon, and is priced at $15.99.

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4 Comments

Cesar Battistini Maziero 8 Years · 410 comments

About 3 years ago

I really hope Apple keeps Magsafe on all devices for a long time! Its a great mounting system.

payeco 17 Years · 581 comments

Why would Anker release the brand new products yet still not support fast MagSafe charging rates? These are still just regular Qi 7.5w chargers with magnets in them.

citpeks 10 Years · 253 comments

payeco said:

Why would Anker release the brand new products yet still not support fast MagSafe charging rates? These are still just regular Qi 7.5w chargers with magnets in them.

Because MagSafe fast charging (as opposed to mounting) is part of the MFi program, and that would entail additional licensing costs, and supply and/or use constraints stipulated by Apple to participate in the program.

Most accessory makers have long resisted licensing Apple's MFi watch charging pucks, and what few products do incorporate them, like Belkin's, carry an obvious price premium. Most watch charging accessories are designed to force the user to BYO puck, and skirt the issue. The iPhone charger is effectively just a larger version of the watch charger, and the market is responding similarly.

However, given the not-so-cheap prices of these accessories (Anker shed its value-oriented market positioning long ago), it's still a good question to ask why Anker didn't go all-in and license like Belkin, Nomad, or other brands that position themselves as premium, do.

Anker built their brand on good products, good support, and some design flair. That used to include good value as well, but their pricing now includes their own "tax." It's debatable whether the other attributes are enough to justify the higher prices, when they don't include full functionality, such as 15W charging. And, $16 for a magnetic ring?

citpeks said:

payeco said:

Why would Anker release the brand new products yet still not support fast MagSafe charging rates? These are still just regular Qi 7.5w chargers with magnets in them.

Because MagSafe fast charging (as opposed to mounting) is part of the MFi program, and that would entail additional licensing costs, and supply and/or use constraints stipulated by Apple to participate in the program.

Most accessory makers have long resisted licensing Apple's MFi watch charging pucks, and what few products do incorporate them, like Belkin's, carry an obvious price premium. Most watch charging accessories are designed to force the user to BYO puck, and skirt the issue. The iPhone charger is effectively just a larger version of the watch charger, and the market is responding similarly.

However, given the not-so-cheap prices of these accessories (Anker shed its value-oriented market positioning long ago), it's still a good question to ask why Anker didn't go all-in and license like Belkin, Nomad, or other brands that position themselves as premium, do.

Anker built their brand on good products, good support, and some design flair. That used to include good value as well, but their pricing now includes their own "tax." It's debatable whether the other attributes are enough to justify the higher prices, when they don't include full functionality, such as 15W charging. And, $16 for a magnetic ring?

I’m sure the hardware in these magnetic Qi chargers is essentially identical to the ones that would be used in the MFi licensed MagSafe chargers. With that being the case, I don’t get why they don’t just offer two versions, one with MFi MagSafe features disabled and one with MagSafe enabled for, say, $10 more.