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Apple Stores start selling new iPhone 14, Apple Watch SE, and more

Last updated

The iPhone 14, iPhone 14 Pro, and iPhone 14 Pro Max, alongside the Apple Watch Series 8 and SE ranges are available to buy in Apple Stores worldwide — and Apple has spotlighted the first customers.

The iPhone 14, iPhone 14 Pro, and iPhone 14 Pro Max, as well as the Apple Watch Series 8 and Apple Watch SE, are now available in stores. The iPhone 14 Plus and Apple Watch Ultra will follow in October.

iPhone 14 in all colors

iPhone 14


Wireless carriers are offering incentives on Apple's iPhone 14 lineup, bringing the cost down to free in some instances. See each carrier for terms and conditions pertaining to the offers.

Apple sent photographers to stores in Beijing and Singapore to see the reactions of the very first customers.

Entering the stores

Some early customers filmed themselves on their previous iPhones as they entered the stores to applause from the Apple staff.

Filming entering Apple Sanlitun, Beijing, China Filming entering Apple Sanlitun, Beijing, China

Getting advice

Many took advice from Apple staff on which is the right device for them.

Taking advice at Apple Orchard Road, Singapore Taking advice at Apple Orchard Road, Singapore

Browsing

Others just browsed first.

Most of the new iPhone 14 range is available to try Most of the new iPhone 14 range is available to try

Buying the iPhone 14 Pro

Very many bought iPhones and Apple Watches, and wanted to show them off.

Buying the iPhone 14 Pro Buying the iPhone 14 Pro

UK retail stores that are open started selling the devices several hours ago. Shipments to US customers should begin arriving shortly, and brick and mortar Apple Stores generally open at 10AM local time.



3 Comments

dewme 10 Years · 5775 comments

Ah. This explains why the Apple Store I visited yesterday seemed to have an excess of employees, most of whom were huddled together talking to one another. They must have been prepping them for launch day, which I imagine will be somewhat subdued compared to years ago due to the ease of getting these products online and through other sales channels. Service, as always, was great and the the store was, as always, pretty much full. 

Good luck to everyone who’s hoping to score a new toy through the brick & mortar retail channel. 

602warren 8 Years · 74 comments

Anyone elses 14 Pro get INCREDIBLY hot during setup? I just finished the transfer process via iCloud from 13 Pro to 14 Pro and the phone is scorching hot. The 13 would always get warm under heavy usage, but never hot to the touch. My 14 Pro is currently in the freezer to cool it down. Im genuinely surprised I didn't get an 'iPhone is overheating' error message. The back and sides feel like I left them out in the Arizona sun for 30 min.

anantksundaram 18 Years · 20391 comments

My Pro Max, which was originally slated to arrive Sep 28 - Oct 3, is now showing a Sep 26 arrival.

Yeah!