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New MacBooks set for launch during June's WWDC


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Aside from the rumored headset, Apple could be planning more hardware launches during WWDC, with a collection of new MacBook models set to make an appearance.

While WWDC is supposed to be software and developer centric, it has often been the venue for Apple to introduce some new hardware. For 2023, it seems that the list of launches at the event can include some MacBook models.

According to Sunday's "Power On" newsletter for Bloomberg, Mark Gurman offers that some new MacBook models will appear at the event. However, he stops short of stating what specific models are on the way.

Gurman does state that there is a wide array of Macs on the way, including a 15-inch MacBook Air, an updated 13-inch MacBook Air, a new entry-level 13-inch MacBook Pro, an updated 24-inch iMac, updated high-end MacBook Pro models, and the first Mac Pro sporting Apple Silicon. Two Mac Studio follow-ups are also apparently planned.

All models are said to be launching either in 2023 or in early 2024, with the exception of the Mac Studio updates, which have "less clear" timing.

"At least some" notebook models will launch at WWDC, Gurman believes. However, there's a "big caveat" in that they probably won't use M3 chips, and instead will remain in the M2 generation.

New MacBooks did appear in apparent test logs, including a 15-inch MacBook Air, which may be an indicator of which models could appear at WWDC.



11 Comments

DAalseth 6 Years · 3067 comments

As you said WWDC is developer and software centric. I’d lay odds on it being just before, so as to not draw attention away from WWDC. Either that or they might be announced, for release in the fall. 

charlesn 11 Years · 1193 comments

Ummmm... it doesn't take a genius to mention just about the entire Mac and Macbook lines and "predict" that updated versions are on the way. Pro tip: updated versions of everything are almost always "on the way" at some point in time. I'm thinking that the base M3 gets introduced in the Macbook Air (both sizes) and the iMac, in the same way that the base M2 went into the non-pro line first. How the Faux Pro Macbook 13" has remained in the lineup at this point is beyond me, but I guess there's enough of a market for this silliness of a "Pro" moniker that lacks pro performance. 

Stabitha_Christie 3 Years · 582 comments

DAalseth said:
As you said WWDC is developer and software centric. I’d lay odds on it being just before, so as to not draw attention away from WWDC. Either that or they might be announced, for release in the fall. 

The M2 MacBook Pro and MacBook Air were announced at WWDC last year. 

9secondkox2 8 Years · 3148 comments

Makes sense. New air models have been rumored a long time. 

mikethemartian 18 Years · 1493 comments

Haven’t heard much about the Mac Pro for about a month.