Two research groups that estimate global PC shipments not only served up incorrect data as fact, but also used the bogus figures to reach entirely false conclusions about Apple's Macs in the global PC market. This isn't the first time they've been so wrong but outlines the lack of accuracy from third-party "sales estimates" as Apple prepares to stop reporting its official sales numbers altogether.

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After the commodity consumer tech industry collectively made a huge, wildly premature series of bets on Virtual Reality headgear, it turned out the most commercially successful new product category in Augmented Reality was an audio device for your ears, rather than a way to superimpose graphics on your vision. Here's what's next for AirPods and why Apple's product development -- and special event introductions -- are so different from others in the industry.

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Apple has started to dispatch invitations to the media for an event on October 30, one which is expected to involve the launch of new iPad Pro models and potentially refreshed Mac models.

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Intel has revealed its upcoming collection of high-specification processors, including a 28-core Xeon processor for professional users alongside its 9th-generation Core processors boasting high core counts that could be heading for the Mac Pro, along with one eight-core model clocked at 5GHz.

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An open letter from the interim CEO of Intel advises some progress is being made for its 10-nanometer processors, but volume production of chips using the process will still wait until 2019, alongside a notice of $1 billion in 14-nanometer production investments and a warning it will also be prioritizing production of high-performance chips over processors for entry-level devices.

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Multiple development hurdles are behind Apple's failure to ship its AirPower multi-device wireless charging mat, with a report claiming heat, mechanical, and interference issues are preventing Apple's engineers from completing the project.

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AirPower, Apple's advanced wireless charging mat that was teased at last year's iPhone event, was noticeably absent from Wednesday's "Gather Round" announcements, and mention of the device has been scrubbed from the company's website.

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The inadvertently leaked site map from the Apple accessories page has revealed a treasure trove of information about the new iPhone lineup expected to debut -- but there is nothing on it suggesting that there are new iPad Pros coming, nor is there any indication that there is a Mac refresh happening at the event.

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Computer renders based on leaked CAD images could offer a first look at Apple's next-generation 12.9-inch iPad Pro, complete with slim-bezel display, iPhone-esque antenna "lines" and an angular chassis reminiscent of the iPhone 4 series.

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Apple's secretive self-driving car program has reported its first-ever accident, though no one was hurt. [Updated with more details]

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Apple on Wednesday confirmed the purchase of Colorado-based Akonia Holographics, a startup focused on the development and production of specialized lenses used in augmented reality headsets.

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As the Apple event grows closer, another report has bolstered the rumors surrounding the incoming iPhone refresh, with the iPhone X's edge-to-edge screen plus notch in a wider variety of sizes and price points continuing to be the things to watch for during September's "S year" launch.

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Some international mobile carriers are claiming that Apple's new slate of iPhones will be available for order on Friday, September 14, similar to previous years.

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Unless Apple breaks with years of tradition, it is about to reveal the date of its new iPhone launch. AppleInsider pins down when that's most likely to be, plus what you can and shouldn't expect to see there.

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Apple will launch a refreshed entry-level MacBook next month, according to a report, with an updated model claimed will be revealed during the company's September event alongside new iPhones and other product announcements.

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A refresh of the MacBook Air to celebrate a decade of sales could rejuvenate a MacBook model that has seemingly been left behind. Could Apple be planning to update the MacBook Air, and if so, what changes are on the cards?

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Noted Apple analyst Ming-Chi Kuo believes the Cupertino tech giant's autonomous vehicle aspirations -- "Project Titan" -- will be realized in a shipping consumer product as early as 2023, helping push the company toward its next trillion dollar valuation.

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The original Mac Pro is 12 years old today and people are hoping the next one will bring back its famous expandability. AppleInsider celebrates the old favorite workhorse.

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Further spelunking into Apple's latest iOS 12 beta on Friday reveals what appears to be an iconographic representation of the company's widely rumored "iPhone X Plus" handset, a larger-screened version of the current iPhone X.

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Apple is continuing to work on ways to revolutionize the keyboard used in its MacBook ranges, including a virtual keyboard that can change depending on what the user requires at that moment, and a method to make a keyboard practically impervious to dust and debris.

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