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Second quarter iPod sales tracking above expectations

An extrapolation of January data from market research firm NPD suggests that Apple Inc. is on track to exceed Wall Street's expectations for iPod sales during the company's second fiscal quarter of 2007 ending March.

In a research note released Wednesday afternoon, PiperJaffray analyst Gene Munster told clients that his analysis of the sales data leads him to a preliminary iPod sales estimate between 11 million and 12 million units.

"The 11 million to 12 million unit range is based on various assumptions and is an extrapolation of one month of data," the analyst explained. "When the second month of data is released, our analysis will likely lead to a slightly different iPod unit figure than what our analysis suggests based on the first month of data, so we believe investors should supplement this data point with other information."

Munster's findings place iPod sales above Wall Street consensus estimates of 10.9 million units, as well as his own forecast of 10.3 million units.

Analysts as a whole have been expecting a steep seasonal decline in sales of the iconic digital music players following Apple's blowout holiday quarter.

During the three-month period ending December, the Cupertino-based company sold a whopping 21 million units, the most ever in a single quarter.



14 Comments

caribbean_mac 19 Years · 90 comments

Wicked

Good Thats Apple Keep On Surprising them Just Wait Until The Iphone Is Out

gregmightdothat 22 Years · 1706 comments

Can we start banning users that say "First Post!!!!"?

Please?

ecking 20 Years · 1559 comments

Me too, i guess the nano and shuffle are driving it though. The flagship ipod seems stale, I won't buy one until it has a bigger screen.

jeffdm 21 Years · 12733 comments

That's not too bad, there were about 8M iPods sold this quarter last year, 12M would be 50% unit growth, seasonally adjusted. The number I had in mind was 10M. Something to keep in mind is that that's just units, the average sell price may still be going down.