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McGraw-Hill CEO spills details on iPhone OS-based Apple tablet

Appearing on financial network CNBC Tuesday afternoon, the CEO of publisher McGraw-Hill confirmed that Apple will announce its tablet Wednesday, and that the device will run the iPhone mobile operating system.

In an interview with Erin Burnett on the program "Street Signs," Terry McGraw was asked about Apple's forthcoming tablet, expected to be announced at an event Wednesday. Burnett asked if textbooks would be available on the unannounced device, and McGraw said yes.

"Very exciting," he said. "You know, they will make their announcement tomorrow on this one. We have worked with Apple for quite awhile, and the tablet is going to be based on the iPhone operating system, and so it will be transferable.

"So what you're going to be able to do now — we have a consortium of e-books, you know, and we have 95 percent of all of our materials that are in e-book formats on that one. So now, with the tablet, you're going to open up the higher education market, the professional market. The tablet is going to be just really terrific."

McGraw's confirmation of the tablet reaffirms rumors that have persisted for months that the company was in negotiations with Apple to provide comment on the tablet. Last week, one report alleged that McGraw-Hll officials were discussing how their software developers and Apple's could collaborate to create dynamic e-books. It was said those negotiations were just as focused on marketing as they are on software development.

McGraw's full interview is embedded below:

235 Comments

bergermeister 20 Years · 6559 comments

Yababadabadoo!

The CEO, no less. Bet Apple gets a little PO'd at the leak...

c64 17 Years · 27 comments

Quote:
Originally Posted by Bergermeister

Yababadabadoo!

The CEO, no less. Bet Apple gets a little PO'd at the leak...

That gave me a chubby

tsad23 16 Years · 44 comments

I was sitting there watching cnbc and could not believe my ears. I thought he would have no comment on the subject, but he just smiled and opened up about his excitement for the tablet. http://www.cnbc.com/id/15840232?play=1&video=1396376379

Steve sending over hit squad now

bergermeister 20 Years · 6559 comments

Apple's cut for MH's titles went from 30% to 90%.

macronin 23 Years · 1149 comments

Hit Squad = Apple Legal = Death Ninjas