AppleInsider Staff
The new site apple.com/antenna aims to inform users about attenuation and signal loss. It notes that all antennas on all devices, including TV, radio, GPS and cell phones, can experience attenuation when obstructed.
The site includes videos that show users how holding the iPhone 4 in the incorrect way, covering the bottom left corner of the device, can result in a loss of signal with the iPhone 4. Other smartphones are highlighted as well, including the BlackBerry Bold 9700, HTC Droid Eris, Samsung Omnia II, and iPhone 3GS.
Another section of the site shows an inside look at Apple's antenna design and test labs.
"Apple has invested more than $100 million building its advanced antenna design and test labs," the company said. "Our engineers have logged thousands of hours designing and testing iPhone 4 in these state-of-the-art facilities."
The goal of the site is to convey to consumers that Apple always conducts thorough testing of its products before they are released. The labs feature 17 different antenna characterization chambers, also known as anechoic chambers, that are designed to accurately measure antenna and wireless performance. Video footage of the chambers is also available.
Finally, the entire video of Friday's press conference is also available on Apple's website. The event, held at the company's campus in Cupertino, Calif., can be streamed in low, medium or high bandwidth qualities.
Chip Loder
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286 Comments
First!
Now, we can recap what we've learned from this:
1. All the analysts who chimed in on this don't know anything and can safely be ignored in the future.
2. In spite of hard data that the iPhone 4 is a great phone, the press managed to blow this up into a huge fiasco. Beware of sensationalistic junk you read in the press.
3. In spite of significant data that there's no problem, Apple once again stepped up with an extra to try to make customers happy. And then got criticized by the whiners...
4. Consumer Reports said that the iPhone 4 was the best phone out there except for the alleged reception problems and they couldn't recommend it unless Apple offered a free solution. Apple has done so - where is your recommendation, CR? So much for 'fair and unbiased"
5. All the reports of 'massive' 'universal' problems were grossly exaggerated. Do not believe that kind of hype.
Apple, you're out of your minds after having worked your butts off! Speak about your products. Only yours!
Your link to the video is wrong. It goes to the WWDC event last month.
All the sites that are saying today's press conference video is live all link to this WWDC event. They're all wrong.
The press conference could not have gone better for Apple. Nice job, Steve.
Your link to the video is wrong. It goes to the WWDC event last month.
All the sites that are saying today's press conference video is live all link to this WWDC event. They're all wrong.
you could have helped, but you chose just to point out errors instead.
here's the link:
http://www.apple.com/apple-events/july-2010/