Results from a virtual teardown from IHS iSuppli were made public on Wednesday, revealing that Apple pays an estimated $207 to build the base model 16GB iPhone 5, a cost slightly higher than last year's iPhone 4S.
The market research company noted in its report that while previously-expensive NAND flash memory prices have dropped, the iPhone 5's display technology and 4G LTE wireless components brings the build cost up to $207, or $8 more than consumer pricing after wireless carrier subsidies. In comparison, the bill of materials, or price without labor costs, for last year's iPhone 4S was estimated to be $188.
In total, the iPhone 5 is estimated to have a BOM of $199, while the 32GB model rises to $209 and the 64GB version jumps to $230. With a manufacturing cost of $8 across the line, the final cost comes out to $208, $217 and $238 for the 16GB, 32GB and 64GB models, respectively.
A report last Friday from UBM TechInsights pegged the 16GB iPhone 5' BOM to be around $168, substantially lower than the IHS estimate.
The most expensive part in the iPhone 5 is the new 4-inch display which comes in at $44. Apple is sourcing its screens from multiple suppliers, including LG Display, Japan Display and Sharp, as manufacturing the cutting-edge in-cell displays is complex and results in relatively low yield rates.
âThe iPhone 5 makes a big evolutionary step in technology that we have not seen elsewhere with the use of in-cell touch sensing,â said IHS Senior Principal Analyst, Teardown Services, Andrew Rassweiler. âMost other smartphones LCDs use a completely distinct capacitive touchscreen assembly that is physically separate and placed on top of the display. The iPhone 5 partially integrates the touch layers into the display glass, making the product thinner and reducing the number of parts required to build display that senses touch without the need for a separate capacitive touch layer.â
Instead of sandwiching the touch sensing layer between glass substrates, Apple's in-cell technology integrates the capacitive components with the LCD array, thus doing away with at least one layer of glass.
The company is expected to be using a $34, LTE-capable wireless system from Qualcomm similar to the one found in the iPad 3. However, the new iPhone's subsystem swaps out the first-generation MDM9600 baseband processor for the more advanced and power efficient second-generation MDM9615.
In previous years, NAND flash memory was one of the more costly components, however current prices have nearly halved in less than one year.
âNAND flash continues to come down in price as manufacturing processes for these memory chips become more advanced,â Rassweiler said. âAnd because it is the world's largest buyer of NAND flash, Apple gets preferential pricing. Appleâs massive leverage in this market is reflected in our price estimate.â
Finally, the firm is estimating Apple's new A6 processor is a bit more expensive at $17.50 than the A5 found in the iPhone 4S, which cost $15 in 2011.
A more comprehensive analysis of the new handset's internal parts is expected to be completed later this week, when the iPhone 5 hits store shelves on Friday.
11 Comments
$207 in parts... and then Apple turns around and sells it for a retail price of $649 That's how most electronics manufacturers do it. Wait a minute... that's how [U]all[/U] manufacturing is done in general. I don't know why this story is trotted out after every iPhone launch. They never seem to figure out the labor costs and other costs associated with the iPhone, though.
The R&D cost appears to have been left out...
So, tell us more about how Yield affects this. Is that $44 for a good one and all the duds that didn't turn out be damned - not factored into the cost. Or is that $44 after they have adjusted for the low yeild. I'm suggesting, along with labour and R&D, yeild rates might be another cost not factored in. But in fairness, R&D can be approtioned over an ever increasing number of units sold and yeilds should improve so they are moving targets.
BOM of just a FRACTION of the total cost required to bring a product to market. But hey, queue all the LOL 300%+ PROFIT MARGIN posts.
Just a few more things that add to that cost..
Employee wages
R&D
manufacturing
OS development (other companies only need to develop a skin on top of Android)
Manufacturing
Shipping
Marketing
Licensing Fees
Server costs during the life of the product (ie. iCloud)
Etc.
And then, you know, they actually have to make a profit.
BOM of just a FRACTION of the total cost required to bring a product to market. But hey, queue all the LOL 300%+ PROFIT MARGIN posts.
Just a few more things that add to that cost..
Employee wages
R&D
manufacturing
OS development (other companies only need to develop a skin on top of Android)
Manufacturing
Shipping
Marketing
Licensing Fees
Server costs during the life of the product (ie. iCloud)
Etc.
And then, you know, they actually have to make a profit.
There's no doubt about it, then. Consumers are getting ripped off.
Apple is Doomed!!!