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Auction winner pays $610K for cuppa with Apple CEO Tim Cook

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A charity auction for an hour's worth of coffee talk with Tim Cook closed on Tuesday, as the winning bid reached a lofty $610,000 for the one-on-one time with the Apple executive.

The auction winner's final bid, as listed on CharityBuzz, crushed the estimated $50,000 value for the meeting. It is unknown who put in the winning bid, though that information is likely to be released at a future date.

Cook's auction began at the end of April, with starting bids of around $5,000 quickly skyrocketing to over $560,000 in only two days. Today's finalized bid set record for CharityBuzz's largest auction ever, which previously stood at $250,000 for a day with former president Bill Clinton.

The $610,000 price of entry gets the auction winner 30 minutes to an hour of face time with Cook, with the meet to take place at Apple's headquarters in Cupertino. Travel and lodging expenses were not included as part of the deal.

Proceeds for the auction will go toward The RFK Center for Justice and Human Rights.



45 Comments

thataveragejoe 13 Years · 832 comments

Quote:
Originally Posted by AppleInsider 
 Travel and lodging expenses were not included as part of the deal.

 

I think if you're paying 650k you're not exactly worried about that. 

drblank 18 Years · 3384 comments

So who paid for this little meeting anyway? Larry Page or Eric Schmidt? Probably the only way they can get a meeting with Tim Cook. Hahahahahahaha.

solipsismx 13 Years · 19562 comments

1) Mea Cuppa or Cuppa Cabana would make great names for a coffee/tea houses. 2) Do people in the US even use the term cuppa?

slurpy 15 Years · 5390 comments

People are completely missing the point of the massive bid amounts. 

 

The point is that this is what exposure to Tim Cook is worth to people, on a self-marketing level. Would anyone, for example, pay anywhere near that to meet the CEO of any other massive company? I doubt it.