Rumor: 'Aggressive' plans for second-gen Apple Watch could ship 2M per month
A new report from the Far East claims that Apple and its suppliers are now gearing up to launch a second-generation Apple Watch, with orders for the new wearable device said to be higher than the supply chain expected.
Citing its usual supply chain sources, DigiTimes reported on Wednesday that orders for the new Apple Watch have been "rather aggressive." With its current pace of orders, suppliers believe Apple could be looking to ship as many as 2 million units per month.
Apple is said to be buying chips and components for the new wearable device, and shipments are expected to begin in the third quarter of the year, which runs from July through September.
If accurate, that would put the device on track to launch by this fall, or about a year and a half after the first-generation model became available. While DigiTimes has an inconsistent track record in predicting Apple's future product plans, it does have sources in the company's supply chain that catch advance word of component orders.
Externally, the new Apple Watch is expected to look largely the same as the current model, with Apple instead focusing on internal improvements, such as a larger battery and a display with improved outdoor visibility. It's also been rumored that the new Apple Watch will gain cellular connectivity for data on the go without being tethered to an iPhone.
Apple gave its first-generation wearable device a $50 price cut in March, with the 38-millimeter Apple Watch Sport now starting at $299. The larger 42-millimeter version can be had for $349.
The current Apple Watch will also see a software overhaul this fall with the launch of watchOS 3, adding new features like an app dock for quickly accessing preferred and recent applications. The update also places an emphasis on speed, keeping apps in a paused state that will allow them to reopen more promptly.