Last year's Amazon Prime Day marked the largest day of sales for the e-commerce giant. This year additional retailers, such as Adorama and B&H, are offering their own aggressive discounts, often beating Amazon's prices on Apple hardware with no sales tax outside NY and NJ. We're rounding up a list of the hottest Prime Day bargains with updates throughout the day.
With the overwhelming success of Amazon's second Prime Day last year, retailers big and small are jumping on board to offer customers the lowest prices of the year on the season's hottest items. From hundreds of dollars off closeout Late 2016 MacBook Pros with AppleCare to rock bottom prices on iPads, many deals beat Amazon's prices — and retailers such as Adorama and B&H will not collect sales tax on orders shipped outside NY and NJ. Top picks can be found below, while a full list of deals on Apple hardware and accessories can be found in our Apple Price Guide.
Jump to the Prime Day deals of your choice:
TVs, headphones, speakers & Smart Home accessories
64GB iPad mini 4 (Wi-Fi Only) for $329
64GB iPad mini 4 (Wi-Fi Only) in Gold for $329.00 @Adorama
($170 off + no tax outside NY & NJ) - Deal extended past Prime Day!
Adorama will not collect sales tax on orders shipped outside NY & NJ.
Extended past Prime Day! Apple authorized reseller Adorama is dropping the 64GB iPad mini 4 (Wi-Fi Only) in Gold down to $329.00 now through Prime Day, an additional $50 off its normal price. What's more, sales tax will not be collected on orders shipped outside NY and NJ — and shipping is free. According to our iPad mini 4 Price Guide, this deal offers shoppers the lowest price available on the 64GB mini 4 (model MK9J2LL/A) with other major retailers completely sold out of the closeout configuration.
Add AppleCare
You can easily tack on an AppleCare+ extended protection plan to this iPad mini 4 for $99 by selecting the AppleCare option immediately after you press the "Add to Cart" button on Adorama's website.
High-end 2016 15" MacBook Pro with AppleCare for $2,799
2016 15" (2.9GHz 16GB 512GB Radeon 460) in Space Gray + AppleCare for $2,799.00 @Adorama
($650 off + no tax outside NY & NJ) - Deal extended past Prime Day!
Adorama will not collect sales tax on orders shipped outside NY & NJ.
Adorama is also offering shoppers the absolute lowest price on Apple's high-end Late 2016 15-inch MacBook Pro with AppleCare while supplies last. Featuring an upgraded 2.9GHz processor, 512GB of storage space and top of the line Radeon 460 graphics, this bundle is marked down to $2,799.00 for Prime Day, a discount of $650 off MSRP. What's more, Adorama will not collect sales tax on orders shipped outside NY and NJ, another $225 in savings on average for many shoppers outside those two states. A full list of Adorama's Prime Day bargains can be found here.
$300 off 2015 15" MacBook Pro (2.5GHz, 16GB, 512GB, M370X)
2015 15" (2.5GHz, 16GB, 512GB, M370X) for $2,199.00 @B&H
($300 off + no tax outside NY & NJ)
B&H will not collect sales tax on orders shipped outside NY & NJ.
With limited supply available at the reduced price, B&H Photo (also an Apple authorized reseller) is taking $300 off Apple's Mid 2015 15-inch MacBook Pro with an upgraded 2.5GHz processor, 512GB of storage space and M370X graphics for enhanced performance. This model, now $2,199.00 after the cash discount, also qualifies for free expedited shipping to the lower 48 — and B&H will not collect sales tax on orders shipped outside NY and NJ, saving shoppers outside those two states another $175 on average.
Add AppleCare
You can easily tack on an AppleCare+ extended protection plan to this Mid 2015 15-inch MacBook Pro for $379 by selecting the AppleCare option immediately after you press the "Add to Cart" button on B&H's website.
$110 off Belkin Thunderbolt 2 Express Dock HD
Belkin's Thunderbolt 2 Express Dock HD for $189.95 @B&H
($110 off + no tax outside NY & NJ)
B&H will not collect sales tax on orders shipped outside NY & NJ.
Also hot this week is Belkin's Thunderbolt 2 Express Dock HD for $189.95 at B&H. This matches Amazon's price, but B&H will not collect sales tax on orders shipped outside NY and NJ, which equates to roughly $15 in savings for many shoppers outside those two states. Along with the $110 cash discount, shipping is free as well. With a variety of ports, including two Thunderbolt 2 ports, one HDMI port, three USB 3.0 ports, one Gigabit Ethernet port, one 3.5mm headphone output jack, and one 3.5mm audio input jack, the Belkin F4U085TT provides a variety of connectors for Macs with Thunderbolt 2 ports, such as the 2015 MacBook Air.
Deals on iPad accessories
Lansen Nylon Braided Lightning Cables for $12.99 @Amazon (68% off)
iPad Pro 10.5 inch Screen Protector Glass (2-Pack) for $9.34 @Amazon (69% off)
Amazon Echo deals
Shoppers can take advantage of half off the Amazon Echo during the company's Prime Day event (deals start at 9 p.m. Eastern on July 10), bringing the price down to $89.00 after the $90 instant rebate. The smaller and more affordable Echo Dot will also be discounted to $34.99, a $15 price reduction. Don't forget, these deals are available for Prime members only. If you currently aren't a Prime subscriber, Amazon is offering a free 30-day trial.
Echo deals
Amazon Echo for $89.99 ($90 off for Prime members)
Amazon Echo Dot for $34.99 ($15 off for Prime members)
Echo Dot (2nd Gen) + Philips Hue White Starter Kit for $84.75 ($30 off for Prime members)
Deals on home electronics (TVs, monitors, Smart Home, headphones)
Amazon has also teased that the Element 55-inch 4K LED HDTV (Amazon Fire TV Edition) will be slashed to $399.99 (sold out) this Prime Day, a discount of $250 off. Kindles are also slated to start at $29.99 with instant cash rebates of $20 to $30 off for Prime members — and 34-inch LG display (sold out) will be marked down at 3 a.m. Eastern on July 11.
TV deals
Sony XBR55X700D 55-Inch 4K Ultra HD Smart LED TV (2016 Model) for $499.99 ($298 off for Prime members) - Deal expired
TCL 28S305 28-Inch 720p Roku Smart LED TV (2017 Model) for $119.99 ($70 off for Prime members) - Deal expired
Element 55-inch 4K Ultra HD smart LED TV - Amazon Fire TV Edition for $399.99
($250 off for Prime members) - Deal expired
Kindle deals
Kindle Paperwhite for $89.99 ($30 off for Prime members)
Fire HD 8 Kids Edition for $89.99 ($40 off for Prime members)
Fire 7 for $29.99 ($20 off for Prime members)
Deals on Smart Home items
iRobot Roomba 652 Robotic Vacuum Cleaner for $249.99 ($125 off for Prime members) - Deal expired
Ring Video Doorbell Pro (Wiring Required) for $176.69 ($72 off for Prime members) - Deal expired
Insteon Smart Plug for $30.78 ($19 off for Prime members) - Deal expired
Weight Gurus Wifi Smart Connected Body Fat Bathroom Scale for $54.99
($65 off) - Deal expired
iDevices Switch WiFi Smart Plug w/ Energy Monitoring (HomeKit-compatible) for $29.39
($20 off for Prime members)
Deals on headphones & speakers
Sony XB950B1 Extra Bass Wireless Headphones for $98.00 ($100 off for Prime members)
Bose SoundLink Mini Bluetooth Speaker II for $129.00 ($70 off for Prime members)
Amazon Tap Portable Bluetooth Speaker for $79.99 ($50 off for Prime members)
LEOPHILE EEL Wireless Neckband Headphones for $29.99 ($40 off for Prime Members) - Deal expired
Symphonized NRG 3.0 Earbuds for $15.50 (69% off) - Deal expired
Deals on computer components. & electronic gadgets
Seagate Expansion 8TB Desktop External Hard Drive USB 3.0 for $153.99 ($86 off for Prime members)
GoPro Session w/ GoPro Handler, Samsung 32GB SD Card, AmazonBasics Headstrap for $149.00 ($53 off for Prime members)
Anki Cozmo for $143.99 ($36 off for Prime members)
Anki Overdrive Starter Kit for $99.99 ($50 off for Prime members)
Monitor deals
Samsung U28E590D 28-Inch UHD LED-Lit Monitor for $279.99 ($120 off for Prime members) - Deal expired
LG 34UM68-P 34-Inch 21:9 UltraWide IPS Monitor for Prime Members - Deal expired
Deals on bags, cases & Apple Watch bands
Prime Day deals are also plentiful on cases and bags with several options for iPhone, iPad and MacBook users. A sampling can be found below, while a full list of Prime Day bargains can be found here.
iPad cases
ESR 9.7" iPad Case with Soft TPU Bumper Edge Corner Protection for $11.00 (31% off) - Deal expired
(Starts for Prime members at 3:50 a.m. Eastern)
MacBook Pro bags
(Starts for Prime members at 6:55 a.m. Eastern)
iPhone cases & stands
MOSNOVO iPhone 7 Plus Case for $10.50 (63% off) - Deal expired
Twelve South HiRise 2 for iPhone/iPad, black for $29.99 (25% off for Prime members) - Deal expired
Twelve South HiRise 2 for iPhone/iPad, silver for $29.99 (25% off for Prime members) - Deal expired
ImpactStrong iPhone 6 Waterproof Case for $15.90
($34 off for Prime members)
Deals on Apple Watch accessories
Been5le Milanese Loop Stainless Steel Replacement iWatch Band for $11.99
($5 off for Prime members)
4 months of Amazon Music Unlimited for $0.99
4 months of Music Unlimited for $0.99 @Amazon * (97% off)
* Must be a new subscriber and Prime member.
Amazon, of course, is offering substantial discounts on its own line of hardware and services for Prime members this week (get a 30-day free trial of Prime here). New subscribers can snap up a 4-month Music Unlimited Individual subscription for just $0.99 (see site for details).
Additional Apple Deals
AppleInsider and Apple authorized resellers are also running a handful of additional exclusive promotions this month on Apple hardware that will not only deliver the lowest prices on many of the items, but also throw in discounts on AppleCare, software and accessories. These deals are as follows:
- Deal #1: $340-$690 off 2016 15" MacBook Pros + AppleCare & no tax in 48 states
- Deal #2: $250-$350 off 2016 13" MacBook Pros w/ Touch Bar + AppleCare & no tax in 48 states
- Deal #3: $50 off CTO 13" MacBook Pros w/ Touch Bar or $25-$75 off any 15" MBP TouchBar
- Deal #4: $150-$350 off 2016 13" MacBook Pros without Touch Bar + no tax in 48 states
- Deal #5: Save up to 98% on courses, gadgets and software in the AppleInsider Shop
See if there is a Mac, iPad, Apple Watch or Certified Used iPhone deal that will save you $100s by checking out prices.appleinsider.com and deals.appleinsider.com