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Warren Buffett says he's holding on to Apple shares, would increase stake at cheaper price

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On Monday, Berkshire Hathaway's Warren Buffett commented that while his firm isn't selling any more Apple stock, it's waiting for better circumstances to resume share buys.

"If it were cheaper, we'd be buying it. We aren't buying it here," Buffett said on CNBC. "I don't see myself selling - the lower it goes, the better, I like it, obviously."

Berkshire is famously a major Apple shareholder, the latter at one point representing over a quarter of the Berkshire portfolio. Buffett in particular has been bullish on Apple's potential, which is significant since many investors turn to him as a source of direction.

He did trim his company's stake to 249.6 million shares towards the end of 2018, however, presumably because of a disappointing December quarter which missed Apple's original revenue guidance. That in turn was mostly because of a 15 percent decline in iPhone revenues, the worst being in China.

Berkshire first bought into Apple in 2016 with a share purchase worth about $1 billion, a figure that was extended to 57.4 million shares by the end of 2016. Its stake increased to 133 million shares a quarter later.

The company's last acquisition of Apple shares occurred in the second quarter. In August, Buffett explained that he considered Apple and the iPhone a reliable investment.

"I do not focus on the [iPhone] sales in the next quarter or the next year," he said. "I focus on the — they won't tell you exactly how many — but hundreds and hundreds and hundreds of millions of people who practically live their lives by it. And if you look at that little...piece of whatever it is, it's some the most valuable real estate in the world."

He did however recommend against Apple entering the auto business, something it may be doing with Project Titan.

"It's not an easy business," Buffett commented. "You can win in auto one year and lose the next. You've got a dozen big companies out there with resources. They're going to keep coming. They're going to copy what you do."



18 Comments

genovelle 16 Years · 1481 comments

On Monday, Berkshire Hathaway's Warren Buffett commented that while his firm isn't

He did trim his company's stake to 249.6 million shares towards the end of 2018, however, presumably because of a disappointing December quarter which missed Apple's original revenue guidance. That in turn was mostly because of a 15 percent decline in iPhone revenues, the worst being in China.

249.9 million shares down from 251.9 is 1%. Why even mention it here?

lkrupp 19 Years · 10521 comments

What a fool! Buffet should listen to the myriad of experts right here in the AI forums. The consensus here is that Apple is on the way down and eventually out.

iOS_Guy80 5 Years · 905 comments

genovelle said:
On Monday, Berkshire Hathaway's Warren Buffett commented that while his firm isn't

He did trim his company's stake to 249.6 million shares towards the end of 2018, however, presumably because of a disappointing December quarter which missed Apple's original revenue guidance. That in turn was mostly because of a 15 percent decline in iPhone revenues, the worst being in China.
249.9 million shares down from 251.9 is 1%. Why even mention it here?

I like his statement regarding how many millions practically live their lives on it. Who would not like to own a piece of a company that designs and engineers a product, with the quality, detail and oversight, that people use 24/7? Would really like to know the stats regarding how many iPhone registered owners own a second Apple product?

saudawg 9 Years · 4 comments

We may be above average but here at the house we have 17 Apple products that I can find....

flydog 14 Years · 1141 comments

genovelle said:
On Monday, Berkshire Hathaway's Warren Buffett commented that while his firm isn't

He did trim his company's stake to 249.6 million shares towards the end of 2018, however, presumably because of a disappointing December quarter which missed Apple's original revenue guidance. That in turn was mostly because of a 15 percent decline in iPhone revenues, the worst being in China.
249.9 million shares down from 251.9 is 1%. Why even mention it here?

Generate ad revenue and to lend support to a specious argument that the sale was motivated by a downturn in iPhone sales.